New District 9 Featurette In Theaters Now! Matt, June 15, 2009June 29, 2009 Today, I went to check out The Taking Of Pelham 123 (I’ll have a review up soon), to my dismay, I got to my showing 30 seconds late. But, I didnt miss any part of the movie, I missed a ‘NCM First Look’ for District 9. I only saw a couple shots, one of a non-human getting shot, and a non-human leaping away from MNU Agents trying to evict him. Nothing was blurred. Needless to say I was angered. What could I have possibly missed? Apparently, just some MNU babble that I already know.Check out the IMDB description of the footage.It showed the director narrating behind the scenes footage, as well as explained that the aliens were being evicted from District 9. It showed the aliens getting beat down, and one being shot. There was also a scene where they went to evict one alien, and he slapped something out of the MNU guy’s hand and leaped past him.The director gave some details about MNU, and the short made it clear that there were some secrets in district 9. He also mentioned that it was about weapons. Another thing they showed is that they were chasing the lead character “get the freak”.They are showing these “First-Looks” at Regal Cinemas/AMC/Cinemark theaters. I highly suggest you go see Pelham 123 to check this footage out. Once you do, leave a comment to let us know what you thought! District 9 Opens across America August 14th. Viral Marketing District 9
“Real Steel” Sends Out WRB Posters! May 9, 2011May 9, 2011A month ago, we reported about a viral site for Disney’s new film, Real Steel, directed by Shawn Levy (Night at the Museum) and starring Hugh Jackman. The site highlighted the history of the fictional World Robot Boxing (WRB) organization and required you to enter a series of codes to… Read More
Advertisers Lose Grip on Reality November 26, 2009November 26, 2009As technology moves forward, Internet gets faster and the public wants more, media companies are increasingly looking for new ways to advertise and make it more interactive. The latest form of advertising to fill these criteria takes shape in the form of augmented reality, and it seems more and more… Read More
ABC’s Castle Incorporates ARG Into Season Finale May 23, 2010May 24, 2010While everyone’s attention is seemingly focused on the upcoming series finale of LOST, another ABC show keenly incorporated an alternate reality game into the plot of their season finale. Over at her Giant Mice blog, ARG pro Brooke Thompson pointed out that the recent season two finale of ABC’s Castle… Read More