Transfomers Viral Updates Nick Butler, June 19, 2009June 25, 2009 If you haven’t heard by know, Transformers is doing a viral campaign, or as they call it an ‘extended film experience’ campaign. Recently, there has been a plethora of videos with machines turning into Transformers. Take a look at the newest one.Pretty cool if you ask me, and well done. This being released just a week before Transformers hits the theatres.Check out some past ‘sightings’.Tokyo sighting: http://www.youtube.com/watch?v=Q0oQZi2G_NsBarcelona sighting: http://www.dailymotion.com/RubiTruji/video/16052462Berlin sighting : http://www.vimeo.com/5125821Some less obvious sightings are below:Machu Pichu sighting: http://i641.photobucket.com/albums/uu135/p3t3r_photo/DSC00030.jpg (zoom into the right of the smaller peak in the middle)Sydney sighting: http://www.flickr.com/photos/39037857@N02/3611390815/sizes/l/ (see the left of the bridge)Perth sighting: http://www.flickr.com/photos/38855539@N05/ (see the two photos of Johnny, with the lake in the background)The most recent sightings have been in France and the UK. In France, a model airplane turned into a Transformer: http://www.dailymotion.com/Vinnylemans/video/16143347 And the newest, the scooter turning into a Transformer. http://www.youtube.com/watch?v=xo0cwRY59X4.And if you haven’t seen them by now, check out the viral website: http://www.therealeffingdeal.com/ andhttp://www.gianteffingrobots.com.The official website is http://www.TransformersMovie.com and the movie releases nation wide June 24th.Follow Nick Butler on Twitter! Viral Marketing Transformers
What Makes an Ad Campaign a Success? Viral, of Course December 4, 2009Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth!… Read More
MovieViral.com’s Official Golden Globes Drinking Game January 12, 2014January 12, 2014The Golden Globes are on tonight with hosts Tina Fey and Amy Poehler! The show is notable for celebrities drinking constantly on-screen, sometimes getting a bit out of hand. So if you’re of age and would like to drink along with the who’s who of Hollywood, we’ve compiled a drinking… Read More
Latest Saw 3D Motion Poster Is “Heart-Pounding” August 11, 2010August 26, 2010Lionsgate has been releasing “3D” motion posters over the past few week’s for the upcoming Saw 3D, set to be released on October 29th, just in time for Halloween. Each poster touts the film being in 3D in disturbingly literal visuals. Check out all three posters, including the latest “Heart-Pounding”… Read More