Transfomers Viral Updates Nick Butler, June 19, 2009June 25, 2009 If you haven’t heard by know, Transformers is doing a viral campaign, or as they call it an ‘extended film experience’ campaign. Recently, there has been a plethora of videos with machines turning into Transformers. Take a look at the newest one.Pretty cool if you ask me, and well done. This being released just a week before Transformers hits the theatres.Check out some past ‘sightings’.Tokyo sighting: http://www.youtube.com/watch?v=Q0oQZi2G_NsBarcelona sighting: http://www.dailymotion.com/RubiTruji/video/16052462Berlin sighting : http://www.vimeo.com/5125821Some less obvious sightings are below:Machu Pichu sighting: http://i641.photobucket.com/albums/uu135/p3t3r_photo/DSC00030.jpg (zoom into the right of the smaller peak in the middle)Sydney sighting: http://www.flickr.com/photos/39037857@N02/3611390815/sizes/l/ (see the left of the bridge)Perth sighting: http://www.flickr.com/photos/38855539@N05/ (see the two photos of Johnny, with the lake in the background)The most recent sightings have been in France and the UK. In France, a model airplane turned into a Transformer: http://www.dailymotion.com/Vinnylemans/video/16143347 And the newest, the scooter turning into a Transformer. http://www.youtube.com/watch?v=xo0cwRY59X4.And if you haven’t seen them by now, check out the viral website: http://www.therealeffingdeal.com/ andhttp://www.gianteffingrobots.com.The official website is http://www.TransformersMovie.com and the movie releases nation wide June 24th.Follow Nick Butler on Twitter! Viral Marketing Transformers
TRON: Legacy Behind the Scenes Footage and Online Games November 22, 2010November 25, 2010A few updates came across this weekend for TRON: Legacy. First, a 15 minute B-Roll from Collider (set to Daft Punk music, no less), and second, some online games have been added to TronGames.com (which is hosted by Disney). See it all after the break. Read More
LOST: Fan Made Finale Trailer, Cool Shirts and Posters, Lost Live, and More LOL Captions May 15, 2010May 15, 2010Everyone is excited for the series finale of ABC’s LOST, which is now just over a week away (the finale is airing on Sunday May 23rd to accommodate its extension to 2 1/2 hours). With that, we a great fan-made series finale trailer recommended by LOST showrunner Damon Lindelof himself,… Read More
Conspiracy Email Leads to “Branded” Clip June 24, 2012June 23, 2012When we last told you about the movie Branded, it looked like there would be some viral marketing involving QR codes. The sci-fi thriller is about a man who sees the world for what it really is, advertising controlled by aliens. The viral campaign is all about uncovering the conspiracy,… Read More