Transfomers Viral Updates Nick Butler, June 19, 2009June 25, 2009 If you haven’t heard by know, Transformers is doing a viral campaign, or as they call it an ‘extended film experience’ campaign. Recently, there has been a plethora of videos with machines turning into Transformers. Take a look at the newest one.Pretty cool if you ask me, and well done. This being released just a week before Transformers hits the theatres.Check out some past ‘sightings’.Tokyo sighting: http://www.youtube.com/watch?v=Q0oQZi2G_NsBarcelona sighting: http://www.dailymotion.com/RubiTruji/video/16052462Berlin sighting : http://www.vimeo.com/5125821Some less obvious sightings are below:Machu Pichu sighting: http://i641.photobucket.com/albums/uu135/p3t3r_photo/DSC00030.jpg (zoom into the right of the smaller peak in the middle)Sydney sighting: http://www.flickr.com/photos/39037857@N02/3611390815/sizes/l/ (see the left of the bridge)Perth sighting: http://www.flickr.com/photos/38855539@N05/ (see the two photos of Johnny, with the lake in the background)The most recent sightings have been in France and the UK. In France, a model airplane turned into a Transformer: http://www.dailymotion.com/Vinnylemans/video/16143347 And the newest, the scooter turning into a Transformer. http://www.youtube.com/watch?v=xo0cwRY59X4.And if you haven’t seen them by now, check out the viral website: http://www.therealeffingdeal.com/ andhttp://www.gianteffingrobots.com.The official website is http://www.TransformersMovie.com and the movie releases nation wide June 24th.Follow Nick Butler on Twitter! Viral Marketing Transformers
Sony Brings “Heavy Rain” to the ARG World! January 30, 2010January 30, 2010This week, Sony began a 3 week (12 days total, 4 per week) viral campaign for their newest PS3 exclusive, Heavy Rain. The game centers on the hunt for a mysterious serial killer called “The Oragami Killer”, as told through the eyes of 4 playable characters, each with their own… Read More
Avatar: The Making of the Bootleg December 29, 2009We have yet another sketch comedy website doing a great movie parody. This time, we have Free Love Forum with their video “Avatar: The Making of the Bootleg”, which takes you behind the scenes of the revolutionary new bootleg of the revolutionary new movie. Read More
“Batman: Arkham City” Viral Discovered at Comic-Con July 24, 2011July 24, 2011So far we’ve seen the beginnings of a few viral campaigns at Comic-Con, and now we can add another to the list. Yesterday, MovieViral’s own Dan Koelsch discovered a code that was for the new Batman video game Arkham City. More after the break. Read More