Update: District 9 Community Watch Nick Butler, June 20, 2009June 20, 2009 The page reads “Non Human Sightings in North America” and it consists of over 8 regions within which people are placing their calls claiming to have spotted Non-Humans. The website, like every other website developed for this viral, is very well designed. Check it out here.Personally, I love all the things they’ve been doing with the ARG side of the viral since June. But, with all the links to the other websites and just lack of updates for however many months, it’s hard to get back into. If you haven’t yet, check out the articles we posted a few days ago- Why can’t Sony do anything right and Why Sony has done everything right for two different takes on Sony’s use of viral marketing.Thanks to andyboy35 from the forum for spotting this!Follow Nick Butler on Twitter! Viral Marketing District 9
“Ender’s Game” Website Features Social Media Links April 20, 2013Briefly: Lionsgate’s Ender’s Game, based on the acclaimed novel of the same name, is a sci-fi film set in a future where children are being trained to fight against an alien attack. The film’s official website is titled if-sentinel.com, with IF standing for International Fleet. It’s pretty much just a… Read More
New Picture of Wikus from District 9 July 22, 2009Sony Pictures has released a new picture of Wikus (played by Sharlto Copley) from District 9: Initial reactions from the forum seem to be that his ‘weapon’ is an alien spray-type of thing, a flamethrower, or both. Forum member and staff writer Scott points out that the canister on top… Read More
Surrogates Viral Review September 29, 2009May 12, 2011As we reported yesterday, Surrogates opened this weekend to poor results, despite my glowing review. One of the points I brought up was how Disney/Touchstone Pictures dropped the ball in terms of marketing. Obviously the awareness of the film was low, and there are many things that contributed to that…. Read More