Update: District 9 Community Watch Nick Butler, June 20, 2009June 20, 2009 The page reads “Non Human Sightings in North America” and it consists of over 8 regions within which people are placing their calls claiming to have spotted Non-Humans. The website, like every other website developed for this viral, is very well designed. Check it out here.Personally, I love all the things they’ve been doing with the ARG side of the viral since June. But, with all the links to the other websites and just lack of updates for however many months, it’s hard to get back into. If you haven’t yet, check out the articles we posted a few days ago- Why can’t Sony do anything right and Why Sony has done everything right for two different takes on Sony’s use of viral marketing.Thanks to andyboy35 from the forum for spotting this!Follow Nick Butler on Twitter! Viral Marketing District 9
Let Me In Viral Site Was “Right” There July 5, 2010July 5, 2010When an international trailer comes out, you think nothing of it, other than the extra ten seconds of footage we are graced with. So what happens when an international trailer comes out before the standard trailer? Well, most people would think nothing of it, other than some subtitles, while others… Read More
“Iron Man 3” Armor Unlock Reveals Several New Suits; New Exhibit at Disneyland March 28, 2013April 15, 2015Marvel Studios Phase 2 kicks off in a few weeks with Iron Man 3 and the marketing campaign is in full swing! All this week, the official Iron Man Facebook page has been running a contest that gives fans the chance to enter for a trip for 2 to the… Read More
ViralCast #14: Comic-Con Review July 27, 2009June 6, 2010In this week’s ViralCast, Dan, Ian, and Scott are joined by our very special guests Kelsey and Rose, who covered Comic-Con for us live from the convention. We go over some of the interesting things that Kelsey and Rose saw as well dig deeper in the viral campaigns put on… Read More