District 9 – What Does it Mean? Scott Caldwell, July 10, 2009July 11, 2009 So we have been watching videos, we have been clicking links, and we have been posting every single thing we can possibly find on what District 9 the “movie” is. But what does District 9 actually mean? It’s been mentioned as an apartheid movie. But I bet it’s a lot closer to home than we think. I was looking around at the panoramic view on the District9Movie.com site and I noticed something. Something that at a quick glimpse, you may just continue to let the screen move on you. But! As a site that loves it’s viral, we scan every single little dot on the screen, just hoping, for something to show. Waiting for a sound. But we always look for the surprise? We never look at what is really there.This is a screen shot taken from the background of the site: Can you see it? Look closer. You are looking in the shed aren’t you? Looking for the surprise. Look above. Look familiar? It should: Is all of the fighting and discrimination of District 9 the same thing that we see on a regular basis between the United States and Mexico? Think about it. “They are taking our jobs” “We pay for the health care” “We can’t understand what they are saying” You hear that just about everyday. Now, you are hearing it through the trailers of District 9. Watch an interview with a local on CNN or MSNBC. Even your local news. You will hear it. So is that what District 9 is all about? Is it really about aliens, or is it about illegal aliens? And on a lighter note, aliens make a chemical that makes you loose control and your eyes get all weird and you become one of them. Mexicans call that “hot sauce” Goodnight! You’ve been great! Keep your eyes and ears open the next time you see some District 9 footage. See if you spot anything else. I know I will. Viral Marketing District 9
HGTV and Disney Create “Electrifying Garden” At Comic-Con July 10, 2012If you’re going to San Diego Comic-Con this week, then you are in a visual treat courtesy of Disney and HGTV. The two have teamed up to transform the Hilton San Diego Gaslamp Quarter lawn into an “Electrifying Garden” inspired by Disney’s Frankenweenie. We will include this and the film’s… Read More
“Orange Is The New Black” Food Truck Event Threw Pies At The People Of New York June 16, 2014June 16, 2014There are times where I wished marketing gags in New York could find their way here on the west coast. The Archer Debonair Mobile was one of them. Not only are these advertisements a great way to push said product, but you get some free swag out of it. So… Read More
Viral Website For “Star Wars Rebels” Promotes TIE Fighters October 21, 2013Lucasfilm has created a website for their fictional company Sienar Fleet Systems, a major ship manufacturer in the Star Wars universe. The website, sienarfleetsystems.com, seems to have been made for the new animated show Star Wars Rebels, which debuts next year. It’s just an image right now (see above), but… Read More
Gotta say, that’s a little far fetched. Besides, I’m all for keeping ILLEGAL mexicans out of here. It’s not like they accidently crashed here. They brake our laws by crossing the borders and have no respect for our system of becoming a citizen. Sure, some of them are to poor to make it, but what are we? A rescue mission?
Lolllll American Ethnocentrism.Anywhos, I like your enthusiasm, but I’m pretty sure this movie is supposed to be more related to African xenophobia.
I doubt it. Neill is African himself, Pete is really one of few americans working on this project I believe. I think that image is a coincidence. Don’t get me wrong, I know this movie has a message in it but I think it pertains to humanity in general, not just America and Mexico.