Lionsgate – BROTHERS Trailer Scott Caldwell, July 13, 2009July 14, 2009 We at MovieViral are pretty specific when it comes to movies with a viral approach, but if it picks up in quality where it’s minimal in viral, we’ll gladly post it. In this case, it’s a Lionsgate film: BROTHERSBROTHERS tells the powerful story of two siblings, thirty-something Captain Sam Cahill (Tobey Maguire) and younger brother Tommy Cahill (Jake Gyllenhaal), who are polar opposites. A Marine about to embark on his fourth tour of duty, Sam is a steadfast family man married to his high school sweetheart, the aptly named Grace (Natalie Portman), with whom he has two young daughters. Tommy, his charismatic younger brother, is a drifter just out of jail who’s always gotten by on wit and charm. When his Black Hawk helicopter is shot down in the mountains Sam is presumed dead and the Cahill family suddenly faces a shocking void. Tommy tries to fill in for his brother by assuming newfound responsibility for himself, Grace, and the children. In the grief and strangeness of their new lives, Grace and Tommy are naturally drawn together. Their longstanding frostiness dissolves, but both are frightened and ashamed of the mutual attraction that has replaced it.But Sam is not dead; he and a fellow soldier have been captured by Taliban fighters. In Afghanistan’s harsh, remote Pamir Mountains, Sam is subjected to traumas that threaten to rob him of his very humanity. At the same time that Sam’s sense of self is being destroyed overseas, Tommy’s self-image is strengthening at home.When Sam unexpectedly returns to the States, a nervous mood settles over the family. Sam, uncharacteristically withdrawn and volatile, grows suspicious of his brother and his wife. Their familiar roles now nearly reversed, Sam and Tommy end up facing the ultimate physical and mental challenge when they confront each other. In the shifting family dynamics, who will dominate? Directed by six-time Oscar® nominee Jim Sheridan (IN AMERICA, IN THE NAME OF THE FATHER), BROTHERS tells the compelling tale of how two brothers come to terms with issues of love, loyalty, and manhood—and with the woman caught between them.This cast actually looks as if they will work together really well. They all look good next to each other. Not to mention what looks to be some pretty powerful performances. Just take a peak at the trailer and let us know what you think. BROTHERS is set for release on December 4th. Viral Marketing Brothers
Toy Story 3 Oscar Campaign Gets Noticed December 28, 2010Almost every film with a shot at an Oscar (and even some that don’t) starts a campaign around this time of year for their respective category. Usually they are simple and uninteresting, thus go unnoticed. However, Disney’s Best Picture campaign for Toy Story 3 is drawing attention for its unique… Read More
“Antiviral” Viral Site: Discover What Celebrity Viruses You Can Willingly Become Infected With August 11, 2012August 11, 2012As shown in this edition of trailers weekly, a new viral site for Antiviral has appeared, and if you saw the trailer for the film (which i suggest you do, because its just twisted) then it should give you a slight clue as to what this viral site could contain…. Read More
UPDATED: “Pacific Rim” Viral: The Kaiju Attack San Francisco; A Look At The Jaegers November 28, 2012December 2, 2012Well that was quick. Another update has been added to the Pacific Rim viral campaign and it gives us a look at the scale of the fearsome Kaiju and the giant human-piloted Jaegers that are forced to fight them to defend our safety. It appears that this new video has… Read More