Heroes: The Carnival Comes To Town Iain Welford, September 27, 2009 The third episode of Heroes season 4 starts tomorrow night and with it comes a new ARG. NBC and Sprint have teamed up to give you a true interactive experience during tomorrow night’s show, as well a new website centered around the Sullivan Brothers carnival. The new website has been created for the occasion with signs left in the stands informing when the attraction will open up. The attractions are staggered over a couple of weeks, so it will be interesting to see what each week will bring in terms of games and the secrets they hide. Exclusive online webisodes can be seen revolving around the carnival. There are new interactive stories to read including one retelling Tracy’s adventures in the gap between season 3 and 4, as well as the latest novel which centers around Hiro’s recent visit to the Sullivan brothers carnival. Next up in the list is a sweepstakes, with everyone’s favourite prize……money! By playing the heroes interactive story starting on the 28th, you can take the prize and walk away with $25,000 in your pocket! Perhaps the two greatest features are the interactive SMS campaign that runs live in conjunction with the episodes and the Heroes ARG: Survival. The interactive game has already started, but there is plenty of time to catch up. The first step is to create your own character; a hero with their own ability who has to deal with the challenges presented in everyday life and learning to live with their new abilities. The game seems pretty cool and will evolve over time with the promise of creating new factions, encouraging you to pick a side and decide whether you want to be “Hero“ or a “Villain”. Last, but definitely not least, is the interactive SMS experience that goes live tomorrow for episode 3. By texting HPLAY to 62288 you will sign up for SMS texts during the show. Every episode you will get texts throughout the show with character bios, trivia questions, real-time polls and insider facts. He clues given throughout will unlock an as yet un-revealed mystery So, if you’re a Heroes fan, remember to sign up and follow the campaign on text and online. If you find anything interesting during tomorrows episode or on the website, remember to share in our comments section below. Viral Marketing Heroes
Chart: TV University Faculty Roster June 4, 2010June 4, 2010Reddit has a great photo that shows a flow chart of an ideal University’s faculty if it was made up of TV characters/personalities. There are a few movie characters sprinkled in as well, but no one is perfect. The choices are rather ingenious, such as Forrest Gump teaching Track &… Read More
NASA Indiegogo Campaign Reaches Funding Goal; Trailer to Be Shown Before “Star Trek Into Darkness” April 2, 2013April 2, 2013We Are The Explorers, an Indiegogo campaign wants to put a 30-second trailer for NASA in front of Star Trek Into Darkness in May. Using footage from a video NASA released last year, We Are The Explorers hopes to help inspire the next generation of Space explorers. And what better… Read More
“Avengers: Age of Ultron”: Have the Best Day Ever with RDJ; New Trailer Thursday! March 3, 2015March 4, 2015We’re a little less than two months away from the debut of Marvel Studio’s follow up to its billion-dollar grossing juggernaut, Avengers: Age of Ultron! The marketing campaign is in full swing now with character poster reveals, TV Spots and now contests. Omaze and Robert Downey, Jr. are offering fans a… Read More