Farewell Atlantis is on Facebook and Releases Tomorrow Dan Koelsch, September 30, 2009September 30, 2009 Thanks to our fictional friend Soren Ulfert, we now know that Farewell Atlantis, the faux novel written by character Jackson Curtis (John Cusack), has an official Facebook fan page. Right now there are only 78 fans, so be sure to add the page! The page, apparently created at the beginning of the month, seems to be updated by Curtis, mostly talking about the promotional tour for the book and how it’s effecting his personal life. Nothing really new or captivating on the page yet, but we’ll keep an eye out. His last update is: “Leaving on the book tour in one week. Dates and places up in the air. Much chaos.” We’ll have to see if this much talked about book tour leads to something. The novel, set in the year 2012 against a backdrop of cosmological speculation and apocalyptic Mayan prophecy, is scheduled to release tomorrow (October 1st), but don’t run to your bookstore at midnight just yet. Despite all the viral hoopla about the book, it does not look to exist in real life (based on the fact its publisher is fictional) . How sad. It could have given us more info on the film. For more information on the novel, check out its official site. What do you think of the Farewell Atlantis Facebook fan page? 2012 opens nationwide November 13th, 2009. For more information on the film and its viral campaign, see our newly updated 2012 Page. Viral Marketing 2012
Join Cast of “Interstellar” In Live Google+ Hangout November 4, 2014November 4, 2014Christopher Nolan’s next film, Interstellar, opens this Friday in theaters and IMAX. The cast has been traveling around the world, giving press and moviegoers alike insight into the mysteries of the film. On Wednesday, November 5th, the cast will sit down in a Google+ Hangout on Air from the Smithsonian Institution… Read More
Warner Bros. Pulls Off “Rock of Ages” Flash Mob At Fan Screening June 9, 2012June 9, 2012We’ve seen a trend lately of studios pulling off surprise promotional stunts during fan screenings of films. The goal is twofold: spread word of mouth through the audience members and hope that the video of the event goes viral. Warner Bros. recently did such a stunt in Toronto for their… Read More
Dead Drop Activity Confirmed For Mission Icefly June 28, 2011June 28, 2011Yesterday we figured out that the Mission Icefly website was revealing cities throughout the United States. Now the letters are fully visible and instructions have been added to the bottom of the website, confirming our suspicions that a dead drop activity similar to the Flynn Lives campaign was imminent. Read… Read More