Transformers 2: Receive a Call from Optimus Prime! Dan Koelsch, October 5, 2009October 5, 2009 With the Transformers: Revenge of the Fallen DVD and Blu-Ray being released on October 20th, Paramount is looking for inventive ways to promote the film. The marketing team behind the DVD release have established a new page on the official site titled www.transformersmovie.com/choose, where there are four different activities for you to do, including sending a phone message to a friend from Optimus Prime or Starscream. The phone option is something we’ve seen before with other movies like Saw. You fill in all the appropiate info and you get a call from one of the Transformers. It’s pretty nifty, unless your name isn’t on their list. Another activity you can do is customize your Facebook profile or website with profile pics, banners, backgrounds, etc. Lots of good stuff for the Transformers fan. Probably the best thing on this page is the contest where you can win a car from Chevy. The sweepstakes doesn’t start until October 9th, so check back to the site then to get all the details. Lastly, there is a game on the site that allows you to customize your own robot, including the option to put your own head on it! Here is what I did with myself at the helm of an Autobot: So, check out the site and don’t forget that Transformers: Revenge of the Fallen is out on DVD and Blu-Ray October 20th. Viral Marketing Transformers
“Legends of Alcatraz” Viral Event TONIGHT January 27, 2012On Monday we gave you an update on the viral campaign for the FOX television series Alcatraz. The clues led us to believe there would be an event today on the infamous island itself, and we were right! IT BEGINS after the break. Read More
Tweet to Unlock New “Les Misérables” Character Art October 10, 2012October 10, 2012We’re about two months away from Tom Hooper’s adaptation of one of the most beloved musicals of all-time, Les Misérables. Today, you can help unlock a new piece of promotional artwork from the film by simply sending a tweet. Find out more after jump! Read More
SNL Takes on Avatar and Late Night Feud January 17, 2010Sigourney Weaver was the host of Saturday Night Live this week, so of course you’d expect an Avatar parody, since Weaver starred in the film. Well, we definitely got one. Actually, we got blessed with three, and James Cameron even jumped in on the action by premiering Laser Cats 5… Read More