Transformers 2: Receive a Call from Optimus Prime! Dan Koelsch, October 5, 2009October 5, 2009 With the Transformers: Revenge of the Fallen DVD and Blu-Ray being released on October 20th, Paramount is looking for inventive ways to promote the film. The marketing team behind the DVD release have established a new page on the official site titled www.transformersmovie.com/choose, where there are four different activities for you to do, including sending a phone message to a friend from Optimus Prime or Starscream. The phone option is something we’ve seen before with other movies like Saw. You fill in all the appropiate info and you get a call from one of the Transformers. It’s pretty nifty, unless your name isn’t on their list. Another activity you can do is customize your Facebook profile or website with profile pics, banners, backgrounds, etc. Lots of good stuff for the Transformers fan. Probably the best thing on this page is the contest where you can win a car from Chevy. The sweepstakes doesn’t start until October 9th, so check back to the site then to get all the details. Lastly, there is a game on the site that allows you to customize your own robot, including the option to put your own head on it! Here is what I did with myself at the helm of an Autobot: So, check out the site and don’t forget that Transformers: Revenge of the Fallen is out on DVD and Blu-Ray October 20th. Viral Marketing Transformers
Trailers Weekly: “The Raid 2: Berandal”, “Ride Along”, “The Truth About Emanuel”, “RoboCop”, “Winter’s Tale” November 9, 2013December 11, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from The Raid 2: Berandal, Ride… Read More
Canadian Time Travel Television Show “Continuum” Has In-Depth ARG May 30, 2012May 29, 2012Briefly: I’m sure much of our regular readers in the US aren’t familiar with Canadian television, but a new series debuted this past Sunday (very successfully) on the Showcase channel called Continuum. The show is about a detective from 2077 who travels back to 2012 to stop terrorists. To promote… Read More
FRINGE: Divisions – Get A Look At Your Alternate Reality April 22, 2011We’ve been covering the recent countdown to a major event happening on FOX’s show Fringe. That countdown runs out during tonight’s episode. In the mean time, you can join Fringe Division and get a look at the life of the alternate version of yourself in a new online game, FRINGE:… Read More