NBC Viral Round-Up: The Office and Community Dan Koelsch, October 23, 2009October 23, 2009 We all know that NBC has the most consistent viral presence among the broadcast networks (with ABC coming in second), and they seem to favor Thursday shows. With The Office and Community airing last night, we have a few updates on their virals. First off, the webisodes are back for The Office, which I know will excite a lot of fans. The newest web series from the members of the Scranton branch will be launching next Thursday, as Dunder Mifflin’s Kelly (Mindy Kaling) and Erin (Ellie Kemper) join forces to form the girl group Subtle Sexuality. With musical help from Ryan Howard (B.J. Novak) and Andy Bernard (Ed Helms), they put all the “male prima donnas” on notice with their scorching hot music video. The new webisodes and music premiere Thursday, Oct. 29th on NBC.com. As the premiere approaches we’ll have more information for you, but for now, check out a behind-the-scenes look at Subtle Sexuality: In other NBC news, as we reported earlier this month, NBC’s rookie show Community has a website for the fake community college at the center of series. Now The Greendale Community College website has published an article about the new mascot, the “Human Being,” after the character Pierce created it last night. I imagine this “Greendale Weekly” will become a regular feature, so keep an eye out on this. The Office and Community air Thursday nights on NBC. Check your local listings for times. Viral Marketing CommunityThe Office
TRON: Legacy iPhone Application Unlocks Golden Ticket July 23, 2010December 3, 2010We recently told you about a free TRON: Legacy iPhone application that enjoys both multiplayer and single player game modes, but it may serve as another purpose now. We’ve received a press release from Disney informing us of a new “golden ticket” that can be picked up from the ComiTRON… Read More
Oreo Brand Goes Global With Its Marketing For The New “Transformers” Film May 15, 2014The well-known cookie brand Oreo has done some movie tie-ins in the past, but nothing like this. For the first time ever, it’s inked a global movie marketing deal with Paramount Pictures to help promote their upcoming film, Transformers: Age of Extinction. After the break, find out some of the… Read More
When Virals Fail To Live Up to Their Potential April 7, 2011April 7, 2011Movie virals have always been a huge part of the film industry since the dawn of its simplest form; the movie trailer. Its only now that virals have become more prevalent to studios since they introduced a more interactive version for fans and moviegoers. There are effective virals, the virals… Read More
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