NBC Viral Round-Up: The Office and Community Dan Koelsch, October 23, 2009October 23, 2009 We all know that NBC has the most consistent viral presence among the broadcast networks (with ABC coming in second), and they seem to favor Thursday shows. With The Office and Community airing last night, we have a few updates on their virals. First off, the webisodes are back for The Office, which I know will excite a lot of fans. The newest web series from the members of the Scranton branch will be launching next Thursday, as Dunder Mifflin’s Kelly (Mindy Kaling) and Erin (Ellie Kemper) join forces to form the girl group Subtle Sexuality. With musical help from Ryan Howard (B.J. Novak) and Andy Bernard (Ed Helms), they put all the “male prima donnas” on notice with their scorching hot music video. The new webisodes and music premiere Thursday, Oct. 29th on NBC.com. As the premiere approaches we’ll have more information for you, but for now, check out a behind-the-scenes look at Subtle Sexuality: In other NBC news, as we reported earlier this month, NBC’s rookie show Community has a website for the fake community college at the center of series. Now The Greendale Community College website has published an article about the new mascot, the “Human Being,” after the character Pierce created it last night. I imagine this “Greendale Weekly” will become a regular feature, so keep an eye out on this. The Office and Community air Thursday nights on NBC. Check your local listings for times. Viral Marketing CommunityThe Office
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Super 8: Development Room Revealed, iOS App Updated, and TV Spot References Viral May 28, 2011The past few days have seen a bunch of ARG-related updates to J.J. Abrams’ Super 8, a film we have been following since the viral campaign began. The biggest news of the week is the addition of a new website to follow that will apparently help reveal the final bits… Read More
“Pacific Rim” Viral Campaign Launches New Emergency Alert Warning System November 28, 2012November 28, 2012It’s been a while since we’ve covered anything on Guillermo Del Toro’s upcoming intense sci-fi actioner Pacific Rim. When we last posted on the film, we learned that along with the recruiting posters that were handed out during Comic-Con, there was also a comic-book tie in that would focus on… Read More
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