V Peace Ambassador Program Dan Koelsch, October 29, 2009October 29, 2009 Because Hollywood can’t keep remakes to just movies, next week the series “V” debuts on ABC. The new series, based off the 1983 miniseries and subsequent TV show, is about aliens (called “Visitors”)who arrive to help mankind, but in reality have alterior motives. To promote the series, ABC.com has created a “Peace Ambassador Program”. What you get by signing up is breaking news about the Visitors. There are two videos from the Visitors themselves talking about the program, so check it out below: Normally I wouldn’t even bother to mention something like this, since it seems to be a very simple online marketing plan. However, there is some speculation in our forum and on Unfiction that this might turn into a viral campaign or ARG. ABC has done it before with LOST, so it is possible, especially since both the series and the Peace Ambassador Program look to have a LOST-ish feel to it. You can check out the first 9 minutes of “V” right here: “V” debuts next Tuesday, November 3rd at 8/7c on ABC. Viral Marketing V
Viral Marketing Demand To See “Paranormal Activity 2” First and For Free September 20, 2010September 26, 2010Oren Peli’s Paranormal Activity had a unique trip to its $108 million domestic gross last year. Paramount bought the distribution rights after the $15,000 horror flick made the film festival rounds, but didn’t give it a wide release for its theatrical debut in September. However, the possible audience response got… Read More
The “Amazing Spider-Man” Viral Continues With Wrestling Poster and Website May 7, 2012Earlier today, we told you about the updates to The Amazing Spider-Man viral campaign involving the Parker’s POV website. However, there is even more viral news today, this time coming from the Webbed Menace website. Get the details after the break. Read More
Learn About Our Alien Enemies Thanks To New “Battle: Los Angeles” Viral Site January 19, 2011January 19, 2011Faithful readers to the site know that I am usually pretty objective in my reporting, but I have to admit, this got the nerd inside of me really excited. Sony’s alien war film Battle: Los Angeles has been dabbling in viral marketing since Comic-Con, but it looks like they may… Read More