South Park Pokes Fun at Avatar Alex Gerage, November 13, 2009November 13, 2009 Never before have I seen a film parodied and mocked over a month before its theatrical release. Such is the case though when the film is Avatar and the expectations are monumental. Apparently Matt Stone and Trey Parker became aware the growing hype and decided to cash in on it with the latest South Park episode titled, “Dances with Smurfs.” In the episode, Cartman is chosen to do the morning announcements at South Park Elementary, quickly turns it into a Glenn Beck style political show aimed at attacking Wendy, the student body President. When the school or his friends try to push back, he uses his followers and quick tongue to silence them. The full episode is at South Park Studios, but you can watch one of the Avatar-related clips here: As I said before, I think it’s remarkable that any film gets this kind of attention before actually coming out. After the episode aired, I searched Twitter to read some reaction, and the majority of tweets recognized the ending as a jab at Avatar and found it funny. I think that’s a good sign for Fox that the marketing done so far is reaching the public. Will it translate into monstrous box office returns? I don’t know, but there’s no doubt word of mouth is spreading. Now if only the viral can get going again. Viral Marketing Avatar
2012 – 5 Minutes of Mayhem October 1, 2009October 1, 2009The Comcast/Fancast exclusive 5 minute footage of 2012 is a lot better than I thought. So for that, all I will say is, enjoy. 2012 opens nationwide on November 13th Read More
Could Captain America be in Iron Man 2 Viral? August 2, 2009August 2, 2009After a busy Friday, it’s been a slow weekend, so thanks to former contributor Corey, I thought I’d bring up this interesting speculation for the Iron Man 2 viral campaign. With Iron Man 2 going viral via Stark Industries, could we be seeing some Captain America info even before the… Read More
Iron Man 2 Viral: Fujikawa Website and Stark HUD April 23, 2010April 23, 2010With only 2 weeks to go before release of Iron Man 2, the last website from the Stark Expo site has gone live. The Japanese subsidary of Stark Enterprises, Fujikawa, launched their website with the unveiling of the Stark HUD 2020. Anyone familiar with the Iron Man comics will recognise… Read More