How To Turn a Regular Ad Viral: 11 Creative Billboards Dan Koelsch, November 24, 2009November 23, 2009 It’s hard to get your brand recognized nowadays with all the advertising noise out in the world, the Internet, and TV. Thus, you need to find a way to separate yourself from the bunch. ARGs and viral campaigns are one way to do that, but you can do it on a much simpler, one time basis. You drive by them everyday, usually not even noticing them, until someone decides to do something a bit interesting. Yes, I’m talking about creative billboards. The Huffington Post has a list of 11 Billboards that truely stand out, which include the ones for Kill Bill 2 and Law & Order seen below. Check out the article for the other non-entertainment ones. The list of course neglects the great District 9 billboards we saw this summer, but nonetheless, these are really cool. We sometimes forget viral is really about getting people to notice and talk about the advertising, and that’s what these billboards do, even if it its for something as boring as insurance. Viral Marketing
Reddit News: Star Wars, Jurassic Park, Lord of the Rings, Die Hard, and More! February 11, 2013Like many people, I lurk around Reddit during my downtime, and I find some pretty interesting stuff. Sometimes that stuff relates to movies and television, so I feel obligated to share it with our readers. After the break, check out what’s been making the rounds on Reddit recently. Read More
Exclusive In-Depth Interview With The Creator of “The Sleepy Skunk” August 30, 2011August 30, 2011Have you ever wanted to tell Hollywood that their ideas stink? Or maybe you even have a better idea for a movie than the trash that gets greenlit? What if there was a website that could let you express all of that? Louis Plamondon and programmer Tim Ginn created just… Read More
Another You. Another Chance. “Another Earth”. May 29, 2011A few weeks back, we reported on a Fringe ARG that allowed you to take a look into the alternate universe and find out how the other you lives their life in a limited capacity. Now Fox Searchlight is giving you a chance to actually meet and interact with the… Read More