The Crazies: A Viral Update Scott Caldwell, November 29, 2009November 29, 2009 Wow. It was just the other day I was writing about how there was nothing happening on the viral site for The Crazies remake. Well, things change. Not only did we get a list of representatives for the community of Ogden Marsh, IA and a sweet deal on a car wash, but we also have two new sites to take a look at. Dakon/Pendrill Chemical Corporation – Pretty self explanatory about what this place does. One particular note is the fact that they have a login for employees, similar to what we saw during the 2012 campaign and Aerospace Robotics company. Looking forward to a hack and seeing what this place is holding. If you enter a username and/or password incorrectly three times, you are locked out, but if you quickly click a link above, you are listed as “Patrick”, with 2 messages, and a 4 character login. So far, I’ve failed (it’s not Iowa). Save Ogden Marsh Blogspot – These are always a fun addition to a viral campaign. Helps the viewer / follower feel a bit more involved in what’s happening. This will more than likely be the site to keep an eye on being that they are the one’s with something to say. They also have a Twitter account, with @SaveOgdenMarsh, and similar to Surrogates, it compiles actual information as opposed to feeding you made up lines. Makes it feel a little bit closer to home. Makes you feel an actual fear. And, according to the wildly trusted IMDB, there is no “Kim Jonson” in the list. Maybe our Jamie Lascano of Cloverfield days? It looks like this film is all viral for George A. Romero’s remake. In more than one way. Yes, I went there. The Crazies is set for release on February 26, 2010 Viral Marketing 2012CloverfieldSurrogatesThe Crazies
Film Blogs Receive Mysterious “Alcatraz” Boxes January 11, 2012Producer J.J. Abrams is back in the mystery business with his new show Alcatraz, which is set to debut January 16th on FOX. To promote the upcoming premiere, FOX sent out mysterious boxes full of Alctraz stuff to various film blogs. Get the details after the break. Read More
Graffiti Style “Teenage Mutant Ninja Turtles” Posters Are Tagged On The Streets Of Los Angeles June 9, 2014June 9, 2014Part of the art of marketing is based on how awesome your poster looks. Floating heads, back turned, poster drenched in colored hues, all of it are a staple of the contemporary movie poster. But since people have noticed just how dull some of these posters can be and just… Read More
Viral Video for “In Time” Feels Familiar…For A Reason October 28, 2011March 4, 2013A video hit the Internet this week that showed a guy taking a chainsaw to a parking meter. While this was definitely a cool sight, many people thought it was fake. Either way, the video got over half a million views on YouTube. So, what makes this MovieViral material? The… Read More