Inception: First Viral Site and Poster Revealed Iain Welford, December 15, 2009June 12, 2010 A LONG time ago, back in August, we wrote about Inception, Chrisopher Nolan’s next project after The Dark Knight. One visit to the website and it was obvious that Nolan and the producers had figured that Viral was again the way to go. For the longest time that spinning top just kept on spinning, but when you visit today, you will see the top lose inertia and fall over. Perhaps a bit simpler than we would have liked, but wait till you see what is next. Clicking on the fallen top will take you to the first viral website with the phrase “Your mind is the scene of the crime”. There are 4 windows on the website with only one being filled at the moment by the spinning top. Clicking on the first window will take you to a Devilish Maze mini-game.The new movie poster is the prize for completing the game. It’s a pretty good start, and i’m sure on past pedigree this will be one of THE virals to watch in 2010. What do you think of the poster and the start of the viral? comment below or join the discusison in our forums. Viral Marketing Inception
Tron Legacy Viral: Operation Tron Website Launches For Encom Press Conference Protest April 1, 2010As we reported on Tuesday, the Flynn Lives group is planning to protest the Encom Press Conference tomorrow night, and they are getting together beforehand to plan it out. Now the group has launched a new website to help organize their meeting. Check out the details after the jump. Read More
Viral Marketing Check Out The “TRON: Legacy” Light Show In Norway December 13, 2010Disney is pulling out all the stops in promoting Friday’s theatrical opening of TRON: Legacy around the world. Last weekend saw a projection light show in London, and now the Mouse House has put on another light show in Norway, this time at the Indekshuset building in Oslo. Check out… Read More
‘The Dark Knight Rises’ Viral Campaign: Gotham Observer And New Tech Company June 22, 2012June 22, 2012Though the viral campaign for The Dark Knight Rises may not be as elaborate or exciting as its predecessor, but it’s still a great tool to use to drive interest for the film. Now with the film just a little over a month away from release, the viral campaign is… Read More