Inception: The anticipation of a viral Iain Welford, August 25, 2009August 25, 2009 Today felt like Christmas day for me. I watched the teaser trailer for Christopher Nolan’s latest, Inception, and couldn’t help but wonder what it held in store for us at MovieViral.com.So why am I excited about it?If you haven’t done so already, take a quick look at the official site and it will reward you with nothing more than a spinning top. It’s a very good animation, and you can move it around the screen. What we have to remember is this director’s past. And besides, you’re here reading this article so, you already know that nothing is quite what it seems!I’m sure you will agree that The Dark Knight was one of the most successful virals ever, taking audience participation further than any campaign before it (or after it). All over the world, the Joker’s army was amassing in anticipation of one of the greatest comic book movies to hit our screens. 42 entertainment performed an amazing job on this campaign, showing the world how interactive marketing should be.I’m hoping that this film will go the same way. The teaser trailer gives nothing of the film away and the website is equally elusive. Although there is no official confirmation, there is no viral trail to follow yet, I have a feeling that Inception could be the next movie to take advantage of our favourite advertising, and is defiantly one to watch!Discuss: What are you looking forward too in Inception? Viral Marketing Inception
“Real Steel” Sends Out WRB Posters! May 9, 2011May 9, 2011A month ago, we reported about a viral site for Disney’s new film, Real Steel, directed by Shawn Levy (Night at the Museum) and starring Hugh Jackman. The site highlighted the history of the fictional World Robot Boxing (WRB) organization and required you to enter a series of codes to… Read More
Review: Star Trek Countdown April 11, 2009March 23, 2010In the months leading up to the May 8th release of Star Trek, the producer and writers of film have been releasing a mini-series of comic books titled “Countdown.” The purpose of these four comic books, published this month as one graphic novel, is to the bridge the gap between… Read More
Contest: “Game of Thrones” Comic-Con Swag Bag July 26, 2012August 4, 2012While I myself have not seen or read Game of Thrones in any of its incarnations, both the HBO television show and novel series (A Song of Ice and Fire) are wildly popular. Thus, the panel for the series at San Diego Comic-Con this year was one of the highlights… Read More
Cool. Reminds me of the Ethan Haas game…well…it’s really not the same thing but yeah you know what i mean … lol