Iron Man 2: Stark’s ‘Tude Ain’t Goin’ Anywhere Ian DeVere, November 25, 2009 Iron Man 2 is starting to slowly but surely pick up some steam as we move forward to the May 7th, 2010 release. We already had the viral site start (and go nowhere, though hopefully that changes after we get a teaser, possibly as early as next month), we’ve seen…
Avatar: Ten Featurettes in the Interactive Trailer Ian DeVere, November 25, 2009August 5, 2010 Fox continues their huge Avatar push with a new ‘interactive trailer’, which allows you to jump from the trailer to the featurette during important points. These featurettes are designed to help you get a better understanding of the creatures and characters within Avatar. You can get see the featurettes on…
When Viral Strikes! (Too Soon) Scott Caldwell, November 24, 2009June 6, 2010 A while back, I wrote about how the start of a film, meant the end of a perfectly good viral. One can look at it as a tough day. It’s like making a good friend, and then that friend just up and leaves you. Never to be heard from again….
How To Turn a Regular Ad Viral: 11 Creative Billboards Dan Koelsch, November 24, 2009November 23, 2009 It’s hard to get your brand recognized nowadays with all the advertising noise out in the world, the Internet, and TV. Thus, you need to find a way to separate yourself from the bunch. ARGs and viral campaigns are one way to do that, but you can do it on…
Avatar: Thanador Chase Clip Dan Koelsch, November 24, 2009November 24, 2009 Want to see more of 20th Century Fox’s Avatar? Of course you do. Luckily we have a pretty intense action scene of Jake Sully (Sam Worthington) being chased by a monster soon after he arrives on Pandora. Check out the 2 1/2 minute clip from IGN (a unit of Fox…