For Glee’s Second Season, You Could Be A Cast Member! Dan Koelsch, January 12, 2010January 12, 2010 FOX’s hit new show Glee is only halfway through it’s first season, but it has already been renewed for a second one. The show gained a lot of steam after FOX aired the pilot four months early, building a fan base thanks to it re-airing online and people talking about it. While it’s great news that one of my favorite shows is returning, the more interesting news is that the producers are adding a bit of a viral twist. The marketing for the show has fully embraced the online community that made it what it is, as we have reported on before. So, this shouldn’t come as too much of a surprise. Glee is holding an open casting call for three open spots next season. You can get more details on the FOX site, but the idea is that they are willing to look at anyone’s audition, professional or amateur. Sure, there’s a good chance that at least one, if not all, of the roles will be filled with professionals, but the promotion should work to build excitement nonetheless. Check out the site to see the current casts’ auditions (including Lea Michele’s above). So, will you try out? Glee returns from its midseason break on Tuesday April 13th at 9/8c. Viral Marketing GLEE
Alice: Photos and Video of the Takeover December 4, 2009This morning was the ‘White Rabbit Takeover’, where (among other things) people dressed like rabbits in suits and walked around New York City. Why, you ask? It was a promotional event for SyFy’s new original mini-series “Alice”, based of course on the famous “Alice in Wonderland”. Yesterday we posted pictures… Read More
Tron Legacy: Expect New Trailer Saturday? February 25, 2010February 26, 2010UPDATE: The tickets on PitCell are now live, get yours! It looks like you can expect a new Tron Legacy trailer Saturday on the FlynnLives website. As we reported yesterday, an exclusive limited even will be taking place in five locations all around the world. Well, now the /derez page… Read More
Viral Video: We Are The World 25 February 13, 2010In early 1985, a colossal group of stars came together for a charity song to help with the fight of AIDS in Africa. 25 years later, a new generation of musicians and filmmakers have come together to remake that song, this time to help Haiti. We discussed the viral support… Read More