Late Night Feud Is Viral Gold, But Could End Today! Dan Koelsch, January 16, 2010January 16, 2010 This is starting to become a daily update. Yet another night of talk shows have gone by, and yet another night of great moments worth watching (see them all over at Gawker). If you haven’t heard, Conan O’Brien looks to be leaving NBC after the network decided to cancel Jay Leno’s current 10pm show and move him back to 11:35pm. The official announcement is expected on Saturday according to TMZ. This has of course caused a lot of controversy, and all the late night shows are getting into the fun. Fortunately for us, this is also generated a lot of viral news. First it was just support for Conan, but now Conan is taking matters into his own hands. Thursday night he put The Tonight Show up for sale on Craigslist. Last night he announced he would start selling other items on eBay, starting with a carry on bag with the show’s logo. The bidding started at $399 dollars, but now it’s up to $999,999. I assume this is pranksters, so who know if it will truly be sold. I understand Jimmy Kimmel and David Letterman ripping into Jay and NBC, but I’m surprised NBC themselves have given Jay and Conan such a long leash. If the announcement happens today as predicted, we may see a stop to all this as soon as Monday. While it’ll be nice to have the negative tension go away, we’ll truly miss the great moments this has generated. Viral Marketing Conan O'BrienJay LenoNBCThe Tonight Show
Paramount Runs Pair Of ‘Interstellar’ Contests That Will Take Winners To The Edge Of Space October 31, 2014October 31, 2014Interstellar is an unforgettably spectacular visually immersive film going experience unlike any other. Christopher Nolan’s space epic uses elements from other sci-fi space films and mixes them in with his signature style. Now to help promote the film, Paramount revealed they will unveil a space exhibit at the National Air… Read More
Rebecca is Looking for the Perfect “Roommate” January 21, 2011January 21, 2011Sony has launched an classic form of viral marketing for their upcoming thriller The Roommate. The studio has posted ads around various cities looking for a roommate who has a killer personality. Like most ads posted on telephone poles or light posts people who are interested in the ad contact… Read More
Fake S’lebSuit Commercial Used To Promote HBO’s Paparazzi Documentary October 1, 2010Adrian Grenier (Entourage) directed and co-stars in the documentary called Teenage Paparazzo, which chronicles the life of 14-year-old Austin Visschedyk a full-fledged member of the paparazzi. The film debuted on HBO this Wednesday, and last week a fake long-form commercial debuted online to promote it. The ad is for a… Read More
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