Late Night Feud Is Viral Gold, But Could End Today! Dan Koelsch, January 16, 2010January 16, 2010 This is starting to become a daily update. Yet another night of talk shows have gone by, and yet another night of great moments worth watching (see them all over at Gawker). If you haven’t heard, Conan O’Brien looks to be leaving NBC after the network decided to cancel Jay Leno’s current 10pm show and move him back to 11:35pm. The official announcement is expected on Saturday according to TMZ. This has of course caused a lot of controversy, and all the late night shows are getting into the fun. Fortunately for us, this is also generated a lot of viral news. First it was just support for Conan, but now Conan is taking matters into his own hands. Thursday night he put The Tonight Show up for sale on Craigslist. Last night he announced he would start selling other items on eBay, starting with a carry on bag with the show’s logo. The bidding started at $399 dollars, but now it’s up to $999,999. I assume this is pranksters, so who know if it will truly be sold. I understand Jimmy Kimmel and David Letterman ripping into Jay and NBC, but I’m surprised NBC themselves have given Jay and Conan such a long leash. If the announcement happens today as predicted, we may see a stop to all this as soon as Monday. While it’ll be nice to have the negative tension go away, we’ll truly miss the great moments this has generated. Viral Marketing Conan O'BrienJay LenoNBCThe Tonight Show
2012 Viral: iPhone App and the IHC on Charlie Frost August 6, 2009August 6, 2009Looks like The Institute for Human Continuity has heard of Mr. Charlie Frost. Frost posted on his blog a video from a woman asking what separates the IHC from “the crazy guy on the corner”? Dr. Soren replies with a very thorough and diplomatic answer. Seems simple enough, but this… Read More
“The Sitter” Has Been Getting Some Hilarious Voicemail! September 15, 2011Earlier this week, we reported the start of a viral campaign for 20th Century Fox’s upcoming release The Sitter, starring Jonah Hill in the title role. Allied-THA distributed flyers with Jonah’s picture and a phone number to call with the message “Need a sitter?” Since the initial report, thousands of… Read More
“Prometheus” Viral: Weyland Industries Studies Noomi Rapace’s Face May 16, 2012May 19, 2012Amidst of all the spoilery Prometheus TV spots and trailers, there lies a viral campaign that is being used lightly but quite effectively. It all started off with the incredible Peter Weyland speech at TEDTALK 2023, but the last time we saw some real meaty viral activity was when Weyland… Read More
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