LOST: The Opening 4 Minutes of Season 6 Corey, January 29, 2010January 31, 2010 ABC’s LOST is premiering its 6th and final season on February 2nd, 2010 at 8/7c and after the amazing cliff hanger of season 5, LOST fans have taken to the Internet to speculate what is happening, discuss previous seasons and episodes, and to argue over what will happen in season six – trust me, I know. LOST is the world famous TV show that even in its last season, is still a complete mystery to everyone. Season 5 blew the hatch wide open on this with the final episode and its last few scenes. I’ll avoid spoilers as much as humanly possible, but they got the world talking and waiting for what was going to happen next. The waiting seemed unbearable, and even the smallest news is considered a potential spoiler. LOST has a rather unique form of promoting the show, and their recent attempts are no different. ABC held a sweepstakes where a lucky 815 winners would win a message and key in a bottle, the key being a flash drive with a video, and a note that says “nothing’s irreversible”. You can watch the video after the jump….And remember…Once you watch it, nothing’s irreversible. Executive Editor Dan Koelsch and I are among the avid LOST fans. He was actually the person that got me hooked onto the show and probably loves the show more than I do. I don’t know how he stands on spoilers, but I have a feeling he’d kill me if I gave away what was in the video you’re about to see… (Update: This is the official video from Lost’s YouTube Channel) Viral Marketing 6fourLOSTminutesseason
JibJab Puts You in a Katy Perry Music Video June 30, 2012The concert film Katy Perry: Part of Me 3D opens in theaters on July 5th, and to promote the film, Paramount has teamed up with Jib Jab to let you and your friends be in the “California Girls” music video in the way only JibJab can. Check out the version… Read More
“Reading Rainbow” Kickstarter Ends Campaign With $5.4 Million July 3, 2014July 2, 2014Briefly: LaVar Burton‘s Reading Rainbow may have reached it’s $1 million goal in a day, but fans would keep backing the project for days and weeks until it reached its $5 million goal. And now that the 35-day campaign has come to an end, it’s time to count how backers… Read More
Confused by the 2012 Viral? Sony Creates an Official Guide October 23, 2009Once again Unfiction pulls through with another update for the 2012 viral campaign. The campaign has taken a big turn in past few months. With several new websites, storylines, characters, and activities, it can be tough to keep up and make sense of it all. The marketing team for the… Read More