Tron Legacy: What You Get For Playing The Game Dan Koelsch, February 24, 2010December 1, 2010 Right now cities around the world have locations in arcades where you can get a code for the new Tron Legacy Flynn Lives ARG. The question is, what is the experience like, and what exactly do you get? Luckily we have a play-by-play by a player (or “operative”) who got the Paris code. Going by the name “Miss Selector”, the Paris operative blogged about her entire experience on her website. Be sure to check it out for the full details, but here are some of the highlights. She lives very near to the arcade, so she was the first one there. She finds a lady with a Flynn Lives shirt, who gives her a package (similar to 2012’s drop locations). The package has cell phone to be used with a British phone number. She calls and is given instructions to find ANOTHER secret package, which she finds. It has a Tron wallet with some cool things inside (like a Tron coin). The rest of the blog has her detailing how she entered the code into the website and such. One thing we learned from this is that the “Field Operatives” are indeed the players who got there first and retrieved the code. We’ll have to see how if that list means anything going forward. Viral Marketing Flynn LivesTron LegacyZero Hour
Warner Bros.’ “Contagion” Finally Goes Viral September 1, 2011September 1, 2011Just when we thought that Steven Soderbergh’s Contagion missed a great viral opportunity (pun intended), it turns out Warner Bros. and Participant Media had just decided to go a different route. They instead used the Participant Media-owned Take Part website to create an interactive experience for fans. Get the details… Read More
Garbled “Prometheus” Phone Message Could Have Clues To “10.11.12” July 17, 2012On Friday, we showed you pictures of the Weyland group at Comic-Con with an Engineer. The Prometheus viral campaign seems to be going strong even after the film’s release. The badges handed out just directed you to go to the ID page of Project Prometheus, which hasn’t changed since we… Read More
New “Prometheus” Viral Video Give Us A Look At Janek Prepping For Duty September 9, 2012September 9, 2012Prometheus had a very strange, but effective viral campaign leading up to its release. However, the marketing didn’t stop. If you sat through the credits, viewers spotted a message which lead to a new page on the Weyland Industries website. The film is scheduled to be released on home media… Read More
Hi again from Paris! The follow up is quite disappointing so far… http://www.miss-selector.com/2010/02/tron-legacy-une-ope-qui-fait-pschiiit.html