Create a LOST Fan Promo and Get On TV! Dan Koelsch, March 2, 2010 The series finale of ABC’s LOST is just over two months away, and the network is celebrating by letting you, the fans, create your own promo for the event. I’m sure you’ve seen plenty of YouTube videos made by fans by cutting together clips, and now those “artists” can get something out of it. To find out how your edited promo could end up airing during LOST and even get you a sweet trip, read on. The promotional site allows you to either use your own software or their online editor to create a 35 second ad for LOST’s finale. While the online editor is rather simple, it does let you to cutting clips, sound effects, and music together. The winner of the contest will have their commercial aired during this last season, and you’ll win a trip to Los Angeles for a special LOST event with members of the cast. Entries are due in by March 21st, so get a move on! Contests Viral Marketing ABCContestsLOST
How To Turn a Regular Ad Viral: 11 Creative Billboards November 24, 2009November 23, 2009It’s hard to get your brand recognized nowadays with all the advertising noise out in the world, the Internet, and TV. Thus, you need to find a way to separate yourself from the bunch. ARGs and viral campaigns are one way to do that, but you can do it on… Read More
“Veronica Mars” Film Funded By Kickstarter Opens In Theaters Today March 14, 2014The first fully funded major motion picture project funded by Kickstarter opens in theaters today. The Veronica Mars movie has the internet to thank for that, for without they generous funds, they would not be here. It’s success on Kickstarter instantly went viral. The fact that they were able to… Read More
Verizon’s Secret Campaign: Droid X Twitter Account Found June 21, 2010June 21, 2010If you watch TV, you’ve seen commercials for the new line of Android phones. One thing I’ve noticed is they all seem both creepy and catchy. Following that line of mystery, Verizon Wireless has launched a new, so far secret, campaign for the upcoming release of the Droid X. A… Read More