Website Lets You Use Word of Mouth To Fund Your Project Dan Koelsch, March 5, 2010March 5, 2010 Right off the bat, this is a great website. Have you ever wanted to do something, but didn’t have the money? Have you ever thought if only people knew what you were doing, maybe they could help you fund it? Well, now there is well-organized hub for projects just like that at Kickstarter. Find out more about the site after the break. The site has been around for awhile, but I just heard about it recently. On it, you can add your project for people to fund, whether it be friends or strangers. You can basically pitch your idea to see if there’s enough interest in it, thanks to there being both a time and pledge limit (goal) for the project even going forward. On the other side of things, you can follow and help fund projects you find interesting. While there are a lot of applications for this tool, what peaks our interest here is how it influences filmmaking. While independent movies have become much more popular in past 15 years or so thanks to better and cheaper technology, the big hurdle is still money. Even the least expensive indies are at least a couple grand, and I don’t know about you, but I don’t have that kind of dough just lying around. So, to get a movie done, you need financing. You could max out your credit cards like Kevin Smith did for Clerks, ask local businessmen like Sam Raimi did for Evil Dead, or you could use the wonderful Internet. MySpace, Facebook, and other social networking sites have been great tools for promoting, but for not specifically for getting funding. That’s why I really like the concept of Kickstarter. Now, if you have a great idea, people can know about it and help you get it done. This is how you turn Word of Mouth into money. Usually indie movies go viral AFTER they’re released, but now you have the power to use viral to have the movie even made. What do you think of the Kickstarter site? Are there any other websites out there like this? Check it out and let us know what your favorite project is, or link us to your own project! Viral Marketing IndependentKick StarterKickstarter
2012: Could the Viral Be Over Already? November 11, 2009November 11, 2009OK, so maybe “already” is a harsh word, but it seems like at least the conspiracy part of the viral is wrapping up today. As we reported earlier, Professor Meyers (the Theorist from Corruption Theory) is dead, and now Soren Ulfert is done. According to his latest (and last?) blog… Read More
New Surrogates Featurette August 19, 2009August 19, 2009Take a look at this new video with Surrogates director Jonathan Mostow, as well as some of the cast, including Bruce Willis, as they discuss the joys of having a full head of hair and seeing the world from the comfort of your own home. Gives some glimpses into some… Read More
ABC’s Castle Incorporates ARG Into Season Finale May 23, 2010May 24, 2010While everyone’s attention is seemingly focused on the upcoming series finale of LOST, another ABC show keenly incorporated an alternate reality game into the plot of their season finale. Over at her Giant Mice blog, ARG pro Brooke Thompson pointed out that the recent season two finale of ABC’s Castle… Read More
We have had success through Indiegogo. They’ve been great to work with. http://www.indiegogo.com/GeminiRising