Tech’s Newest Touch Screen: You Alex Gerage, March 8, 2010March 8, 2010 The future is here. At least, that’s what I think after reading stories like these. Tim Hornyak at CNET has written a piece about a Microsoft developed device called Skinput that allows users to use their arms as a touch screen to make commands. Think of it as an iPod touch on your arm. The technology is in the very early stages of development, but it’s success in test runs has opened up a world of new possibilities. Find out more after the jump.The story’s accompanied video gives a better visual explanation of the science behind this device than any written one could provide. Essentially, the creators have developed an arm band that picks up the different sound waves one creates when touching different parts of their arm and hand, and have made it correspond to a particular function. With a mini projector built into the device that allows you to see your commands in action, one can see where this may eventually lead to a fully functional touch screen interface.It’s never easy to speculate over the future of radically new technology. Even in a society that seems to value interactivity more than ever, is there a market for Skinput? I remember the virtual reality craze of the 1990’s that fizzled out because nobody wanted to wear giant, obtrusive helmets. Will they be keen to walking around with armbands and wires? Regardless, one can dream about the viral implications a device like Skinput could provide. Imagine how much more fun going on a viral hunt for movies like Tron or The Dark Knight would be if, upon reaching a secret location, you would have to respond to instructions on your arm that continues the game, instead of asking a store owner if they have a secret package. It would make the experience less like a scavenger hunt and more like an ARG experience.What do you think? Are you looking forward to the day when you can surf the internet on your forearm? How do you think interactive technology like this can improve viral marketing campaigns? Let us know below. Viral Marketing CNETSkinputTechnology
The Onion Gets Two Cable Television Shows March 22, 2010March 22, 2010Largely regarded as the best fake news organization, The Onion has gained popularity and success thanks almost entirely to the Internet. Between the hilarious articles on its website, its YouTube videos that instantly go viral, and its much loved, but under appreciated movie, its hard to get away from The… Read More
This Week In Viral – Star Trek Dance Party Edition April 12, 2009March 23, 2010Good news and bad news. Good news: Star Trek viral is back in action. Bad news: It’s in the form of dance parties. A few weeks ago, Trek Movie reported on an event at the Hollywood club LAX. However, it wasn’t just any party. One of the photos show a… Read More
Mystery Video Could Be Viral Marketing For Monster Movie or Something We’ve Seen Before October 17, 2012October 18, 2012Peter over at /Film got a weird text message yesterday with an even weirder video attached that shows some kind of humanoid creature. Could this a viral marketing ploy for an upcoming film? While it’s probably not Cloverfield, we do have an idea. Details after the break. Read More