Disney Monorails Tricked Out With Tron Lightcycles Dan Koelsch, March 10, 2010 Disney sure knows how to market their films. Along with a intricate viral campaign, the studio has started to utilize their other assets to promote Tron Legacy. The Monorail Trains at Disney World Resort in Orlando will be painted to resemble the Tron Legacy lightcycles as early as this month. Check out both concept designs after the break, as well as the cool new billboard they have for the film. (Click for full size) (Click for full size) Source: Slashfilm Viral Marketing DisneyDisneylandDisneyworldTronTron Legacy
This Week In Viral: 2012 and 2 New Films February 7, 2009July 18, 2010Two upcoming movies have added viral websites this week: Terminator Salvation and Surrogates. Also, the viral site for 2012 seems to be fully operational, and Woody Harrelson is getting in on the viral for that film. More after the jump. Read More
Viral Marketing Tom Cruise’s “Jack Reacher” Answers Your Questions April 26, 2013To help promote the upcoming home video release of Tom Cruise’s recent action film, Jack Reacher, they’ve created a page on their site, where you can ask advice of the movie’s main character. Find out how you can get answers to your advice-type questions from an imaginary action hero after the break. Read More
New ‘Viral’ Images for “X-Men: Days of Future Past” September 5, 2013September 5, 2013The Twitter account for 20th Century Fox’s X-Men: Days of Future Past has been tweeting pictures from Trask Industries since Comic-Con. This week, two more have been posted, including one featuring Peter Dinklage as villain Bolivar Trask. Check out the tweets after the break. Read More