Kick-Ass: Live Facebook Interview With Director Matthew Vaughn; New iPhone App and Trailer Dan Koelsch, March 20, 2010 The theatrical release of Lionsgate’s Kick-Ass is less than a month away, and all the Internet promotions are starting to pour in. Director Matthew Vaughn is taking part in live interview on Facebook, there’s now an iPhone/iPod Touch App for the film, and we have a few new TV spots and even a new trailer. See all the goodness after the break. First off, next Tuesday (March 23rd) at 9am PST, Vaughn will be answering questions from Facebook users on the Kick-Ass Facebook fan page. You can submit your questions to the wall once you sign up as a fan. Hopefully we may get some glimpses into the potential sequel as well as what the production process was like. Lionsgate has also released an iPhone App called “Kick-A*s: Photobomb“, where you can take a photo from your library or camera roll and spruce it up to look like a superhero. The free App also has the movie’s trailer. Speaking of which, a new 60 second trailer has hit iTunes, and a few TV spots have popped up as well. Check out the trailer below and go to ComicBookMovie.com to see the TV spots. Movie Trailers – Movies Blog Kick-Ass opens nationwide April 16th. Viral Marketing AppiTunesKick-Ass
FOX and NBC Fall Pilots’ Viral Potential May 23, 2011Last week was big for the major TV networks as they unveiled their fall lineups. Today, we’re going to take a look at several new shows airing this fall and decide if they have the potential to spawn viral campaigns. Some may be no brainers, others may surprise you. Read… Read More
Film Marketing Trends in 2011 January 13, 2011January 14, 2011We have learned over the past few years that there is no exact science to film marketing, particularly within the online realm. Hollywood studios have developed any number of different campaigns using social networks and alternate reality games that have lead to astounding success and abject failure. Writer and marketing… Read More
“Muppets Most Wanted” Posters Satirize “Skyfall” and “Face/Off”; New Adele Dazeem TV Spot March 8, 2014March 8, 2014Muppets have always had a brand of comedy that is self-aware and very relatible. They are never one to shy away from making fun of themselves or pop culture itself. And in these four new spy mashup posters that are promoting the upcoming Muppets Most Wanted, they are doing just… Read More