New TV Show Would Let Anyone Create An Episode Dan Koelsch, March 31, 2010 With video games and the Internet eating away at TV ratings, networks are having to look for more interactive and interesting ways to gain viewers. Current TV (created by former VP Al Gore) is trying something very different than other networks. The company has teamed up The Sims creator Will Wright to develop a TV show that is completely user-generated. Find out more after the jump. Wright’s resume also includes Spore and SimCity, so the guy knows about entertainment that makes the audience do all the work. In this case, users will submit their story ideas, and Wright and a team of producers will pick one and make two half-hour long episodes. The show would be aptly called The Creation Project, though it’s unclear what parts of the development process we would see. The ideas would come from both mobile devices and the web, so this could be really great for spur-of-the-moment ideas to flourish. Wright will be working with producer Albie Hecht, former president of Spike TV and Nickelodeon. The show could debut as early as this year if it gets the greenlight. Source: IGN News Viral Marketing Current TVInteractiveSporeThe Creation ProjectThe SimsWill Wright
Daybreakers Gets a Viral Site That Claims You’re Patient Zero December 15, 2009December 15, 2009The movie Daybreakers has intrigued me ever since I saw the trailer for the first time. How can you not love the idea of society being predominantly vampires, with free humans being outlaws? It’s a world I would love to get right in the thick of, and now I can,… Read More
This Just In: A Generic News Report January 28, 2010January 28, 2010Have you ever watched the news and noticed something…familiar about all those reports filed by correspondents? The same images, tone of voice, and even the structure? Charlie Brooker of BBC Four’s talkshow Newswire definitely notices the similarities. He filed this video report after the jump. Read More
Salt: Day X Exists Mission 7, “Stealth”, Now Live June 30, 2010As we previously reported, Columbia Picture’s Salt, starring Angelina Jolie, has an interactive story you can participate in at their official website. Every week there is a new mission, and last week Salt needed you to track a Day X agent. This week, you’ll need to sneak into a Day… Read More