E! Online Helps Save One Bubble Show With Your Vote Dan Koelsch, April 5, 2010April 5, 2010 Every spring the television networks have to decide what shows to bring back for the fall schedule, and every spring fans desperately try to save their favorites that are on the bubble. Fortunately, they got someone watching their backs with E! Online. Find out how they are helping you save your favorite series from cancellation. E! Online is hosting a competition in which your votes will decide what show the E! organization will push to stay on the air. The field has already been narrowed down to five, with Better Off Ted, Chuck, Life Unexpected, One Tree Hill, and Parenthood as the finalists. However, if your favorite show is on the bubble, but not on the list, you still have a shot. You can tweet E! Online’s Kristin Dos Santos with one of the shows listed as a wild card on the Save One Show page, and whichever show gets the most tweets gets entered back into the finals. E! Online will announce the winner on Monday April 12th, when they make the big push on their E! news shows and even to the winning network itself. The winner doesn’t necessarily get a free pass, however, as The Sarah Connor Chronicles won last year and was still cancelled (whereas runner up Chuck survived). My favorite to stay is Human Target (which is a wild card). What about you? Viral Marketing Better Off TedChuckE!Human TargetLife UnexpectedOne Tree HillParenthoodSave One ShowThe Sarah Connor Chronicles
Dress Up As A Superhero To Help Will Ferrell and Dreamworks Animation Break a World Record September 17, 2010October 3, 2010Will Ferrell made quite a splash at Comic-Con this year by showing up in costume as his animated title character for Dreamwork Animations’ Megamind. Now Ferrell looks to make an even bigger splash, this time in the record books, as a shrewd publicity stunt has been set in motion to… Read More
“The Lizzie Bennet Diaries” DVD Kickstarter Is Over 600% Funded With 2 Weeks Left April 8, 2013April 9, 2013Tomorrow will mark the one year anniversary of The Lizzie Bennet Diaries, a modern retelling of Jane Austen’s classic novel Pride and Prejudice, premiering on YouTube. The series ended just over a week ago after 100 episodes, and now the production company Pemberley Digital is in the midst of a… Read More
“Real Steel” Starts a Viral Campaign March 15, 2011June 16, 2011Promotions for Walt Disney Pictures’ upcoming rock em’ sock em’ robots film Real Steel has been quiet as of late. Perhaps one of the reasons why is that rather than releasing clips or a new trailer the studio has gone forward with a viral marketing campaign. Marketing has started at… Read More