Who’s Playing Lollapalooza? Only Time Will Tell Scott Caldwell, April 5, 2010April 5, 2010 A while back, when the Tron Legacy viral really started to pick up, one of the first things they did is slowly reveal the cities involved in the screening of the trailer. Well, a similar site is doing something similar, and this, we know EXACTLY where it will be. It’s the 2010 Lollapalooza in Chicago! If you take a look at Lollapalooza’s website, instead of listing the cities (there’s only one so that would end quick), they are listing the bands that will be participating in the infamous rock festival this August in Chicago’s Grant Park.In fact, I’ll tell you that the first band on the list is none other than Soundgarden. How do I know this? If you remember a while back, I wrote an article on Soundgarden’s return, and how they created a viral-like campaign for their reunion. Well, they sent an email stating they were one of the acts this year. Sorry the answer wasn’t that glamorous. So what do you think about this new form of “wait and see viral”? Is it a way to get more hits on the site, or is it a fun way to get you involved? Let us know what you think Viral Marketing LollapaloozaSoundgardenTron Legacy
Kick-Ass: New Hit Girl Trailer and Real Life Superheroes December 22, 2009December 22, 2009I’ll admit that I am one of the few people in my field who is not that excited about Matthew Vaughn’s Kick-Ass. I’ve never read the comic, and the trailers and posters so far have not made me any more a believer. That was until I saw this puppy embedded… Read More
2012: Could the Viral Be Over Already? November 11, 2009November 11, 2009OK, so maybe “already” is a harsh word, but it seems like at least the conspiracy part of the viral is wrapping up today. As we reported earlier, Professor Meyers (the Theorist from Corruption Theory) is dead, and now Soren Ulfert is done. According to his latest (and last?) blog… Read More
NBC Viral Round Up: Chuck and The Office December 12, 2009December 12, 2009We’ve yet to talk about Chuck here at MovieViral, and for good reason. There’s not been much to talk about. Well, now as the 3rd season is just about to premiere, there is something for us to report. The site Chuck Me Out was created by NBC for fans to… Read More