Who’s Playing Lollapalooza? Only Time Will Tell Scott Caldwell, April 5, 2010April 5, 2010 A while back, when the Tron Legacy viral really started to pick up, one of the first things they did is slowly reveal the cities involved in the screening of the trailer. Well, a similar site is doing something similar, and this, we know EXACTLY where it will be. It’s the 2010 Lollapalooza in Chicago! If you take a look at Lollapalooza’s website, instead of listing the cities (there’s only one so that would end quick), they are listing the bands that will be participating in the infamous rock festival this August in Chicago’s Grant Park.In fact, I’ll tell you that the first band on the list is none other than Soundgarden. How do I know this? If you remember a while back, I wrote an article on Soundgarden’s return, and how they created a viral-like campaign for their reunion. Well, they sent an email stating they were one of the acts this year. Sorry the answer wasn’t that glamorous. So what do you think about this new form of “wait and see viral”? Is it a way to get more hits on the site, or is it a fun way to get you involved? Let us know what you think Viral Marketing LollapaloozaSoundgardenTron Legacy
TRON: Legacy Viral Has New Image and Flynn Audio and Notes November 18, 2010November 18, 2010For those that have been following the TRON: Legacy viral campaign, you will recall we posted about the Arcade Aid challenge being updated with a bigger portion of the map for gamers to complete. Gamers that completed this challenge received a pretty good prize which entailed two of four pins… Read More
2012: Soren Ulfert is Dead November 12, 2009I don’t want to gloat and say I called it, but…I called it. Yesterday, we reported the death of Professor Meyers, and it seemed like the IHC was cleaning house on anyone involved in uncovering the conspiracy. News Done Right is reporting that Ulfert was found dead in Wisconsin after… Read More
Trailers Weekly: “Planes”, “The Conjuring”, “Oz The Great & Powerful”, “Oblivion”, & More March 2, 2013March 2, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we have trailers for Planes, The Conjuring,… Read More