Who’s Playing Lollapalooza? Only Time Will Tell Scott Caldwell, April 5, 2010April 5, 2010 A while back, when the Tron Legacy viral really started to pick up, one of the first things they did is slowly reveal the cities involved in the screening of the trailer. Well, a similar site is doing something similar, and this, we know EXACTLY where it will be. It’s the 2010 Lollapalooza in Chicago! If you take a look at Lollapalooza’s website, instead of listing the cities (there’s only one so that would end quick), they are listing the bands that will be participating in the infamous rock festival this August in Chicago’s Grant Park.In fact, I’ll tell you that the first band on the list is none other than Soundgarden. How do I know this? If you remember a while back, I wrote an article on Soundgarden’s return, and how they created a viral-like campaign for their reunion. Well, they sent an email stating they were one of the acts this year. Sorry the answer wasn’t that glamorous. So what do you think about this new form of “wait and see viral”? Is it a way to get more hits on the site, or is it a fun way to get you involved? Let us know what you think Viral Marketing LollapaloozaSoundgardenTron Legacy
Exclusive Interview: Greg Broadmore of Weta Workshop (District 9 Designer) September 15, 2009January 8, 2010When you were watching District 9, what was your favorite part? For some of you it was when Wikus took control of the Exo suit and led Christopher back to his son. For others it may be when Christopher and his son began ascending to the mother ship; personally, my… Read More
Social Networks “Anchorman” Gets An Exhibit In DC And Ron Burgundy Answers Twitter Questions October 24, 2013November 17, 2013The Newseum, Washington, DC’s 250,000-square-foot museum dedicated to everything news-oriented, has a new exhibit opening up in November. One that celebrates the 2004 hit comedy, Anchorman: The Legend of Ron Burgundy. “Anchorman: The Exhibit” opens prior to the release of the film’s sequel, Anchorman 2: The Legend Continues. Will Ferrell has… Read More
Inception Viral Update Goes Nowhere June 7, 2010June 10, 2010When a viral campaign jumps out of the starting gate in a hurry, we get upset due to the high peak followed by a drop. Then, you have the complete opposite where a campaign just does nothing. So what happens when viral starts off leaving you guessing, followed by a… Read More