Who’s Playing Lollapalooza? Only Time Will Tell Scott Caldwell, April 5, 2010April 5, 2010 A while back, when the Tron Legacy viral really started to pick up, one of the first things they did is slowly reveal the cities involved in the screening of the trailer. Well, a similar site is doing something similar, and this, we know EXACTLY where it will be. It’s the 2010 Lollapalooza in Chicago! If you take a look at Lollapalooza’s website, instead of listing the cities (there’s only one so that would end quick), they are listing the bands that will be participating in the infamous rock festival this August in Chicago’s Grant Park.In fact, I’ll tell you that the first band on the list is none other than Soundgarden. How do I know this? If you remember a while back, I wrote an article on Soundgarden’s return, and how they created a viral-like campaign for their reunion. Well, they sent an email stating they were one of the acts this year. Sorry the answer wasn’t that glamorous. So what do you think about this new form of “wait and see viral”? Is it a way to get more hits on the site, or is it a fun way to get you involved? Let us know what you think Viral Marketing LollapaloozaSoundgardenTron Legacy
What Does $5 Get You? A Failed Ad Campaign February 25, 2012February 26, 2012Fiverr is a site where you can hire people to do anything for $5 (and up). Bullhead is the Best Foreign Language film Ocscar nominee. Recently, Badass Digest posted an ad on Fiverr to hire someone to put together an ad campaign for Bullhead, all for the low price of… Read More
Oscars App Updated For 2011 January 30, 2011Want to learn more about the Oscars and the nominees? Want to make your predictions and automatically update your score live during the ceremony? Well, then you’re in luck, because the iPhone/iPod Touch App for The Academy Awards have been updated for this year’s event. Read More
Get Buried At Comic-Con! July 17, 2010Lionsgates’ Buried may not come out in theaters until October 8th, but next week you could have a chance to feel what it’s like to be buried alive yourself thanks to the Lionsgate Booth at Comic-Con. Check out the special website made to promote the experience, and watch the trailer… Read More