Iron Man 2: Possible Stark Industries Leaked Footage Dan Koelsch, April 15, 2010April 15, 2010 Our friends over at Slashfilm have found a pretty interesting video on YouTube regarding Iron Man 2. It looks to be footage of a Stark Industries presentation in which they are showcasing the technology of the Iron Man suit’s arm blaster (not sure what it’s called), and it cuts out right before the fun stuff happens. Take a look after the jump. There’s little information as to whether this is real (i.e. from Marvel, part of the viral campaign) or fake (fan made). The YouTube user is just claiming he took this video at some presentation, though he wasn’t supposed to. There’s no mention of Iron Man or Stark Industries, and this is the only video on his innocuously-named page. The tech used resembles that from the first Iron Man, when Tony Stark was first testing the mechanical arm. So, this could be someone playing a joke who happened to get their hands on the prop from the film. If it’s real, hopefully it plays into the overall campaign. What could those numbers in the video’s title mean? What do you think? Is this part of the viral campaign, or just a clever ruse from some fans? Viral Marketing Iron Man 2Stark IndustriesViral video
Review: Star Trek Countdown April 11, 2009March 23, 2010In the months leading up to the May 8th release of Star Trek, the producer and writers of film have been releasing a mini-series of comic books titled “Countdown.” The purpose of these four comic books, published this month as one graphic novel, is to the bridge the gap between… Read More
“Cedar Rapids” Viral Website Goes Live, BrownStar Insurance To Have Office At Sundance January 21, 2011Last week we told you about Fox Searchlight dabbling in some viral for their Ed Helms-starring comedy Cedar Rapids, which is set to premiere at the Sundance Film Festival. I was a bit harsh in my assessment of the endeavor, and it looks like it wasn’t a one-off thing. Read More
12 Days of Viral – DAY TWELVE December 24, 2009December 22, 2009On the twelfth day of viral, my movie gave to me….. Public displays This is it folks. The final piece of MovieViral’s ongoing holiday series. And I saved the best for last. If you want to get people’s attention, then get people to be a part. If we start with… Read More
After watching the video on the Cordco website it does look like the youtube video was shot by someone in the audience. The video clearly shows the same footage but at a different angle.Apparently he is demonstrating a sonic generator being adapted to help firefighters in Australia.