Iron Man 2: Possible Stark Industries Leaked Footage Dan Koelsch, April 15, 2010April 15, 2010 Our friends over at Slashfilm have found a pretty interesting video on YouTube regarding Iron Man 2. It looks to be footage of a Stark Industries presentation in which they are showcasing the technology of the Iron Man suit’s arm blaster (not sure what it’s called), and it cuts out right before the fun stuff happens. Take a look after the jump. There’s little information as to whether this is real (i.e. from Marvel, part of the viral campaign) or fake (fan made). The YouTube user is just claiming he took this video at some presentation, though he wasn’t supposed to. There’s no mention of Iron Man or Stark Industries, and this is the only video on his innocuously-named page. The tech used resembles that from the first Iron Man, when Tony Stark was first testing the mechanical arm. So, this could be someone playing a joke who happened to get their hands on the prop from the film. If it’s real, hopefully it plays into the overall campaign. What could those numbers in the video’s title mean? What do you think? Is this part of the viral campaign, or just a clever ruse from some fans? Viral Marketing Iron Man 2Stark IndustriesViral video
Paranormal Activity: Viral Marketing At Its Best October 27, 2009January 8, 2010The success of Paranormal Activity will be studied extensively by Hollywood, that’s for sure. Made for a mere $15,000, Paranormal Activity has grossed nearly $64 million since its nation-wide release. How? A strange thing called . . . The Internets! While MovieViral normally focuses on the “in-game” side of viral… Read More
ARGs & Campaigns “The Fault In Our Stars” Fanatics Can Be In A Music Video Or Become Fan Ambassador April 10, 2014Can we finally make “French the Llama!” happen? Because Nerdfighters, we have so much cause to celebrate! You’ve undoubtedly been following in anticipation all the news leading up to The Fault in Our Stars hitting theaters over on the Vlogbrothers channel–and hopefully our site too . You’ve demanded your stars… Read More
Disney & XPRIZE Assembling Young Heroes To Form Real-Life ‘Big Hero 6’ September 17, 2014Disney loves to partner up with nonprofit groups for exciting contests while tying it to marketing their tentpole films. Sure it may sound like a marketing plug, it also helps the younger audience to be inspired to do good in the field of academics, citizenship, etc. So for the upcoming… Read More
After watching the video on the Cordco website it does look like the youtube video was shot by someone in the audience. The video clearly shows the same footage but at a different angle.Apparently he is demonstrating a sonic generator being adapted to help firefighters in Australia.