Want To Smell Like Princess Leia or Lando Calrissian? Well Now You Can! Dan Koelsch, August 23, 2010 Ladies, look at your man, now back to Lando Calrissian. Now back at your man, now back to Lando. Sadly, he isn’t Lando, but he could smell like Lando with new character colognes and perfumes from Star Wars. Slave Princess Leia joins the party as well, as the two get their own scents as part of the Star Wars Celebration from a week ago. Get the details after the break. The Men’s Eau Lando Cologne and Women’s Slave Leia Perfume are available at the StarWars.com shop, and the bottles are designed to mimic their namesakes (as seen below). Lando’s scent is described as a “Mandarin warmed with incense and lotus flower, exotic woods, dark violet and sensuous musk”, while Leia is a “Mix of cashmere woods, musk and night-blooming jasmine”. Each scent is $39.99 for a bottle, and they start shipping August 30th. For the true Star Wars fans out there, will you buy one? Source: Collider Viral Marketing ColognePerfumeStar Wars
Film Marketing Trends in 2011 January 13, 2011January 14, 2011We have learned over the past few years that there is no exact science to film marketing, particularly within the online realm. Hollywood studios have developed any number of different campaigns using social networks and alternate reality games that have lead to astounding success and abject failure. Writer and marketing… Read More
12 Days of Viral – DAY THREE December 15, 2009December 14, 2009On the third day of viral, my movie gave to me….. Three websites And not only do we get three websites, but if the cards are played correctly, we get three websites with “purpose”. I say purpose with quotes for three reasons. And here they are. Website 1 – This… Read More
Captain America Comes To Disneyland For A Meet And Greet January 11, 2014Briefly: Just like Iron Man 3‘s “Iron Man Tech Presented by Stark Industries” and Thor: The Dark World‘s “Thor: Treasures of Asgard” attractions, Marvel Studios will continue to market Phase 2 of the Marvel Cinematic Universe at the Disneyland Park in Anaheim by giving fans a chance to meet Captain… Read More