Iron Man 2 Tidbits: Viral Video Could Become Trailer, Rochester Castle Projection, & Augmented Reality App Dan Koelsch, April 23, 2010April 23, 2010 As we get closer to May 7th, we’re going to see a lot more images, clips, and other news regarding Iron Man 2. This week has seen some viral-ish tidbits, including a viral video that director Jon Favreau really liked, an AC/DC and Iron Man 2 video projected on a castle, and an augmented reality app. Get all the details after the break. First of all, Favreau tweeted this week that he had seen a “cool IM2 remix”, and that he was passing it on to the guys in marketing at Paramount. Turns out this was the video we featured on the site back in March. Though it’s a tight fit, we may see at least a version of this remix video before the film is released. Take a look at it below. Also this week, the UK saw the world’s first Architectural Projection Mapping to incorporate live footage. A music video featuring AC/DC and Iron Man 2 imagery were projected onto the famed Rochester Castle. Check it out below. It’s been a little while since we’ve seen some augmented reality for a film. Now Iron Man 2 is doing it, and it’s one of the coolest ones I’ve seen. When you log onto the UK site, you can actually get inside the Iron Man helmet. The site finds your head and places the helmet of Iron Man or War Machine right on it. You can also go inside the helmet so that it shows you the Heads Up Display like in the film, as well as talk to Jarvis (Paul Bettany) himself. The controls also allow you to share video and images of your time as Iron Man pretty easily. See how it looks below. Check out our Iron Man 2 Viral Page for more news. News Viral Marketing AC/DCArchitectural Projection Mappingaugmented realityIron Man 2Jon FavreauTwitterViral video
Where is Alvin!? Help Find Everyone’s Favorite Chipmunk! November 1, 2011During a hand and footprint ceremony today, celebrating the release of their new film, Alvin and the Chipmunks: Chip-Wrecked, at the legendary Chinese Theater in Hollywood, Alvin and the Chipmunks frontman, Alvin, went missing! Jason Lee, who plays Dave Seville in the Chipmunk films, announced plans to locate Alvin. You… Read More
2010 Oscar Results: The Hurt Locker Takes Best Picture, Director March 7, 2010March 8, 2010We’ll be covering the Oscars LIVE tonight via live blogging. Once the Oscars begin, keep refreshing your browser for continued updates. Below (or after the jump) is a list of all the nominees. Once the winner is announced, we’ll make their name BOLD and add this symbol by them “∆“. Read More
Electrifying The Boys and Girls: A Detailed Report on Tron Night! October 29, 2010Just returned from my local Tron Night screening, and I must say, I think Disney’s done a great job getting people geared up for Tron Legacy so far! But before I get into why I think Disney’s got a hit on their hands, I’ll explain in great detail what I… Read More
Works great for me (using Firefox). Pretty nifty time waster and fun to show to others with the laptop.
Oddly enough it doesn’t seem to work under IE for me. Maybe that’s the prob. Nick? (Don’tcha just loooove ‘puters? *futher-muckin’, sass-a-frassin’, grumble-grumble!!!*)