Iron Man 2 Defeats Weekend Box Office Dan Koelsch, May 9, 2010May 9, 2010 Everyone knew Iron Man 2 would win out this weekend, but by how much? Would it do outpace the original (which some argued was better) or maybe even break The Dark Knight‘s record? The estimates are in, so see the full chart and find out after the break. 2008’s Iron Man made $98.6 million its first weekend, while that same year The Dark Knight set the weekend record with $158.4 million. This year, Iron Man 2 finished right in the middle with $133.6 million, giving it the 5th best opening ever. It’s Friday take of $52.3 million gave it the 7th best single day in box office history. Of course, these are estimates, so there could be some slight changes. Either way, the much anticipated sequel is a success so far, with over $326 million in worldwide grosses. However, each day this weekend the tally dropped, as opposed to the original Iron Man, where Saturday made more than Friday. This could mean a more rapid drop next weekend, especially since the reviews were slightly below the original. Iron Man dropped 48.1% in its second week, and with a higher total to fall from, Iron Man 2 could drop close to 60%. Fortunately, there’s not much competition right now, with the only notable opening next weekend is Universal’s Robin Hood. Though the Ridley Scott film has a major star and a recognizable story, the buzz has been luke warm, and I wouldn’t be surprised if most people in their target demographic just go see Iron Man 2 again. Here is the top 10 estimates for the weekend of May 7th:1. Iron Man 2 – $134M 2. A Nightmare on Elm Street – $9.17M 3. How to Train Your Dragon – $6.76M 4. Date Night – $5.3M 5. The Back-up Plan – $4.34M 6. Furry Vengeance – $4M 7. Clash of the Titans – $2.31M 8. Death at a Funeral – $2.1M 9. The Losers – $1.8M 10. Babies – $1.58M Source: Box Office Mojo News Box OfficeIron Man 2Weekend Box Office
Trailers Weekly: Megamind, Rio, Eclipse, The Divide, and New Fall TV Shows May 22, 2010June 6, 2010Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we have two animated movies in Megamind… Read More
Pixar Wants College Kids To See (Most Of) Toy Story 3 Early March 29, 2010March 29, 2010Pixar has announced a bold and unprecedented move in their promotion for Toy Story 3. Beginning in late April, select theaters nationwide will offer screenings of the film for college students. The catch? You won’t be able to see how it ends. Find out more after the jump. Read More
Paramount Casting Notice Not for Super 8, But For Another Abrams Project? May 31, 2010On Friday, we reported on a casting notice sent from Paramount to a few film blogs (specifically /Film). While this usually isn’t a big thing, the anonymous nature of the film and a few suspicous details led us to believe that this could be for J.J. Abrams’ new film Super… Read More