YouTube Celebrates Fifth Birthday Dan Koelsch, May 17, 2010 It’s hard to believe, but YouTube has only been around for five years. That means it wasn’t around in the last election Bush won, MySpace and Facebook had already been around for over a year, and Twitter was just a gleam in Odeo’s (now Obvious Corp) eye. Since its creation, YouTube has changed the world, including that of movies and television. See what the innovative website is doing to celebrate its 5th birthday after the break. The video-sharing website (now owned by Google) uploaded its first video on April 23, 2005, had a public beta version by May 2005, then officially launched that November. YouTube revolutionized the way videos are made and shared, and helped usher in a new technological age based on social networking. Its impact on TV and movies was also significant. Now it was easy for fans and studios alike to upload and share trailers, clips, and behind-the-scene footage. It also became a breeding ground for viral marketing, as we have seen with the likes of Cloverfield, District 9, and 2012. Recently, you can even watch entire television episodes and even movies in HD quality. The site has definitely come a long way. YouTube’s First Video YouTube has created a ‘Five Year‘ channel specifically for the anniversary, which includes some interesting features. First of all, there’s a visual timeline of the website’s history, which features specific videos and describes their impact on the site and the world. There are also videos picked by guest curators as the “most essential” videos on YouTube. The feature “My YouTube Story” has prominent individuals in the YouTube community talking about their experience with the website. You can even upload your own story. All in all, it’s worth a look, since there is some informative stuff, as well as videos that will take you back. Let us know what some of your favorite YouTube videos and channels are in the comments below. Viral Marketing AnniversaryBirthdayGoogleYouTube
Massive “Star Trek Into Darkness” Domestic Marketing Push Starting Next Week! April 10, 2013April 10, 2013Over the past couple of weeks, we’ve seen big international marketing operations for several of this summer’s big blockbusters, including Star Trek Into Darkness. TrekMovie has come across some information that suggests that Paramount is getting ready to shift its focus and start promoting the film more here in the… Read More
ARGs & Campaigns Viral Easter Eggs To Look For When Watching “TRON: Legacy” December 24, 2010Sure, you’ve probably already seen it, maybe even multiple times, but are you REALLY seeing it? (Enter drug joke here). TRON: Legacy is entering its second weekend in theaters, so you may be wanting to see it again or maybe even for the first time. If that’s the case, then… Read More
Watch: Sugar Rush Arcade Ad For Disney’s “Wreck-It Ralph” October 15, 2012October 15, 2012Disney is stirring up some nostalgia with the upcoming release of the video game flick Wreck-It Ralph. Now the film isn’t based on a video game per say, but it does draw inspiration from many fan favorite coin-op arcades. Recently, we posted an article that centered on a 1982 commercial… Read More