Scott Pilgrim Facebook Page Needs 100,000 Fans to Premiere New Trailer (Update: Now Live!) Dan Koelsch, May 30, 2010July 10, 2010 The folks behind Scott Pilgrim Vs. The World are holding the new trailer for the summer movie hostage until the official Facebook Page gains 100,000 Fans (or “Likes” as Facebook calls it now). So, if you’re a fan of the comic book or are just interested in the new film by Edgar Wright, now is the time to do your part. The page currently has 95,816 “Likes” (I really hate the new term), so every vote counts.The Universal Studios film stars Michael Cera, Mary Elizabeth Winstead, and Anna Kendrick, directed by Edgar Wright, and written by Edgar Wright and Michael Bacall. Scott Pilgrim (Cera) is a bassist in a band who meets the girl of his dreams (Windstead). Unfortunately, he has to defeat her seven evil ex-boyfriends (including future Captain America Chris Evans) to win her heart. Wright has been promoting the Facebook page through his Twitter. Source: Film School Rejects Update: The trailer is now live! See it below. Viral Marketing FacebookMichael CeraScott PilgrimScott Pilgrim Vs. The WorldTrailer
Will We See More Hulk? August 3, 2009August 3, 2009There has been a lot of talk in recent days about the future of Ed Norton’s Incredible Hulk in the Marvel movie universe. The film blog Nuke The Fridge first broke the story that Ed Norton may appear in Iron Man 2 as both Bruce Banner and the Hulk. I… Read More
Cracked’s List Shows How A Viral Can Backfire June 18, 2010When it comes to alternate reality games, the more believable and interactive, the better. It’s wonderful experience we love, except for when it backfires.I’m not talking about when its structured sloppy, I mean when it is far too real for its own good. Cracked made a list that covers such… Read More
The Office: Jim & Pam’s Wedding Site and More! September 22, 2009September 22, 2009NBC’s hit TV show The Office is well known for being one of the modern pioneers of viral content in the television industry. The show’s webisodes have been a hit with it’s fans, some of the characters are on Twitter, and NBC’s page for The Office has always had additional… Read More