Scott Pilgrim Facebook Page Needs 100,000 Fans to Premiere New Trailer (Update: Now Live!) Dan Koelsch, May 30, 2010July 10, 2010 The folks behind Scott Pilgrim Vs. The World are holding the new trailer for the summer movie hostage until the official Facebook Page gains 100,000 Fans (or “Likes” as Facebook calls it now). So, if you’re a fan of the comic book or are just interested in the new film by Edgar Wright, now is the time to do your part. The page currently has 95,816 “Likes” (I really hate the new term), so every vote counts. The Universal Studios film stars Michael Cera, Mary Elizabeth Winstead, and Anna Kendrick, directed by Edgar Wright, and written by Edgar Wright and Michael Bacall. Scott Pilgrim (Cera) is a bassist in a band who meets the girl of his dreams (Windstead). Unfortunately, he has to defeat her seven evil ex-boyfriends (including future Captain America Chris Evans) to win her heart. Wright has been promoting the Facebook page through his Twitter. Source: Film School Rejects Update: The trailer is now live! See it below. Viral Marketing FacebookMichael CeraScott PilgrimScott Pilgrim Vs. The WorldTrailer
Viral Video: Avatar 2 Trailer (Parody) March 25, 2010 One of the criticisms James Cameron’s Avatar has been bombarded with is that its script and overall story are unoriginal. However, the mock trailer for Avatar 2 by ABC 1 in Australia assures us that the sequel will be the most original story ever. Watch it after the break, courtesy… Read More
ARGs & Campaigns Game Of Thrones Coming To Theaters For IMAX Run January 14, 2015 Time to scale The Wall on the big screen as HBO’s campaign for the next season of the hit fantasy show includes screening episodes of season four in select theaters in IMAX. While the show isn’t shot in the format, it will be digitally remastered for the IMAX run in… Read More
Social Networks “The Wolverine” Unleashes Declassified Documents, A Free iBook And An Interactive Experience November 11, 2013November 11, 2013 With the upcoming release of The Wolverine for home video consumption, 20th Century Fox is using the film’s social networks as well as other interactive marketing tools to help us learn more about the Marvel character. Find out after the break what kind of information will be revealed and what places… Read More