Follow In The Footsteps of Ferris Bueller Dan Koelsch, June 3, 2010 Ferris Bueller’s Day Off, the 1986 teen comedy directed by the late John Hughes, is one of the classic films of the ’80s. The film chronicles the mischevious Bueller (Matthew Broderick) as he skips school (along with his girlfriend and best friend)and spends the day in downtown Chicago. Now you can follow his epic cut day thanks to Foursquare. If this sounds familiar, you may remember our story in November about how VisitBritain, the official tourist agency for England, did something very similar for impending release of Sherlock Holmes. Now, thanks to the growth of the Foursquare, the location-based social networking website, this kind of tourism is able to become more mainstream and social. Explore Chicago, Chicago’s official tourism organization, has created “The Ferris Bueller’s Day Off Movie Experience”. Their website gives you the list of the locations to go in the order they are visited in the movie. Foursquare joins in on the fun by allowing you to win one of their signature “badges”, as well as offering a prize to some lucky winners through their Facebook page. Here’s their Facebook post on the contest:ummmm, yes please! 🙂 …our friends @ Explore Chicago (http://foursquare.com/explorechicago) are offering to fly some lucky users to the Windy City to recreate your own Ferris Bueller’s Day Off, so they could earn the three Chicago badges! Let them know what scene you’d like to recreate with a comment below for a chan…ce to win two Southwest tickets, a hotel stay, and museum passes. Bananatown! Enter by Friday, June 4. Source: Mashable Contests Viral Marketing ChicagoContestsFacebookFerris Bueller's Day OffJohn Hughes
Transformers: Revenge of the Fallen Viral Campaign Begins May 23, 2009April 30, 2010The Transformers: Revenge of the Fallen viral campaign has kicked off finally. Read More
Disney Monorails Tricked Out With Tron Lightcycles March 10, 2010Disney sure knows how to market their films. Along with a intricate viral campaign, the studio has started to utilize their other assets to promote Tron Legacy. The Monorail Trains at Disney World Resort in Orlando will be painted to resemble the Tron Legacy lightcycles as early as this month…. Read More
Enter “Skyfall” Lodge In Interactive Website February 14, 2013The 23rd (and most successful) James Bond film Skyfall had its home release on Blu-ray and DVD this week, and to commemorate the occassion, 20th Century Fox Home Entertainment has created an interactive website that lets you explore Skyfall Lodge. Get the details after the break, but beware of spoilers… Read More