Microsoft and Lionsgate Team Up for “The Hunger Games Explorer” Dan Koelsch, April 15, 2013 If you’re looking for a more interactive experience when it comes to The Hunger Games film series, then you’re in luck. In preparation for Catching Fire, Lionsgate and Microsoft have partnered to bring you The Hunger Games Explorer, an customizable hub for all things Panem. Get the details after the break. PC Mag has much of the details of this new endeavor, which is designed especially for touch screen tablets to show off Internet Explorer 10 and HTML5. The site is populated with the latest news on the film, as well a plethora of links to social media and other relevant websites. Even fans get some screen time thanks to smaller squares filling in the gaps. Check out the behind-the-scenes video below for more details on the promotional project.The Hunger Games: Catching Fire opens November 22nd. The site is bit overwhelming for my taste, but let us know what you think of it in the comments below. Viral Marketing The Hunger GamesThe Hunger Games: Catching Fire
This Week In Viral: Yeah, We’re Still Here May 18, 2009April 7, 2010Sorry for the long break. Let’s get down to business. So, two more virals have come to pass this year, with Star Trek and Angels & Demons now behind us. Listen to our review of the viral campaigns in our latest ViralCast. With the death of two virals, a new… Read More
LOST: Dude Video and Massive Prop Auction May 13, 2010May 13, 2010ABC’s LOST is gearing up for its series finale in less than two weeks, so I guess it shouldn’t be surprising to find out they are auctioning off almost 100 different props from the hit show. Find out more, and see a compilation of all the times Hugo says “Dude”… Read More
2012: BE THERE! October 2, 2009October 2, 2009Something big is going to happen..but what? Soren Ulfert’s blog is telling us where and when, just not what we can expect. Two days before our… party… I’ll send my message out to you from 8am to noon. One day before I’ll transmit from 3pm to 6pm. For now, go… Read More