Short Film “Mortal Kombat: Rebirth” Debuts Online Dan Koelsch, June 8, 2010 Today there was some mystery brewing about a short film that debuted on YouTube yesterday titled Mortal Kombat: Rebirth. The 8 minute long video looks well done (and possibly made with at least some budget), but there is very little info given about who made it and why. There are no credits, but Devin at CHUD figured it out. It’s some kind of demo reel/proof of concept for investors for a new Mortal Kombat movie. With the previous MK attempts falling flat, “gritty realism” seems to be the selling point this time around. It’s still unclear whether thus is meant directly for investors or simply to show them the appeal of the material, since views and comments on YouTube are a good indicator of how the potential audience would receive the movie. What do you think of it? Would you want to see a full length Mortal Kombat movie that was in this style? Viral Marketing Mortal Kombat: RebirthViral video
“Under The Skin” Viral Marketing Gets Steamier By Using Sexy Scarlett Johansson Craigslist Ads March 16, 2014March 15, 2014The viral marketing for the new Under The Skin, starring Scarlett Johansson, is getting a bit more sexy as it progresses. When we last reported on the Under The Skin viral marketing campaign, the A24 marketing team launched a website asking a very touchy question: when was the last time… Read More
Survival Goes Viral – The Dead Walk Again September 9, 2009September 9, 2009Could you kill your loved one if they turned into a zombie, or would you try to live with them, despite the fact they want to chew your face off? This is the question being posed by George A Romero’s new film, Survival of the Dead. You may have read… Read More
“Prometheus” Viral: Weyland Industries Studies Noomi Rapace’s Face May 16, 2012May 19, 2012Amidst of all the spoilery Prometheus TV spots and trailers, there lies a viral campaign that is being used lightly but quite effectively. It all started off with the incredible Peter Weyland speech at TEDTALK 2023, but the last time we saw some real meaty viral activity was when Weyland… Read More