Check Out These Crazy Building Ads for Inception Dan Koelsch, July 2, 2010 One of the basic ways to create viral buzz for any product is to simply have interesting advertisements. This of course works well with films, where you are trying to sell the film’s style and premise as a brand. Inception has gained a reputation as film with very original and artistic marketing, which makes sense given the film’s original and artistic style. Check out a great example of this after the break, in which building ads in New York are made to look like the building is part of the dream. Inception opens July 16th. Source: FirstShowing Viral Marketing
Viral Marketing TRON Video: Sam Meets Castor December 9, 2010Disney has released a new clip for TRON: Legacy in which Sam (Garrett Hedlund) meets Castor (Michael Sheen), a program who runs a pretty sweet nightclub on the Grid. Sam is looking for Zeus, who can supposedly help transport Sam to the other side of the Grid. Take a look… Read More
Two New NBC Late Night Viral Sites October 1, 2009October 1, 2009It looks like NBC has decided to get in the game of viral! And we say, the more the merrier. NBC has notified us of two new sites that are hitting the net. The first site came about on a skit entitled “Before Photoshop” during an airing of The Tonight… Read More
New Study: Film Marketing and the ‘Net October 1, 2009Some interesting research has been released that speaks to the budding importance of viral marketing. According to Variety’s Marc Graser, film marketers are increasingly looking to the internet to promote upcoming movies. He cites a study by Stradella Road, which surveyed 1,547 moviegoers regarding their film consumption habits and where they… Read More
As far as advertising goes, those are pretty damn cool!Wonder if the building occupants are happy about 'em? 😉