Let Me In Viral Site Was “Right” There Scott Caldwell, July 5, 2010July 5, 2010 When an international trailer comes out, you think nothing of it, other than the extra ten seconds of footage we are graced with. So what happens when an international trailer comes out before the standard trailer? Well, most people would think nothing of it, other than some subtitles, while others may look a little deeper. Now we have a film who blatantly places a viral campaign in our faces, and it’s now coming to sight. Kudos for getting this one past us. Read more after the jump. Most people who think of viral, usually start with one film….Cloverfield. Granted there are many a great project around this one, but this is the one that got people going. This is the one who get those around it, heading toward one person, who seems to have the know-how to get a viral started, which is J.J. Abrams, who is no stranger to viral. We talk about him to this day. But the one who is overlooked, is the director of said film.Matt Reeves has come under a ton of criticism for his “quick to big screen” adaptation of “Let The Right One In“. The film that tells the story of a young vampire, thirsty for blood in a small town, and little resources to get it. So what is his film going to do that will set the two apart? At this moment, only a quick, somewhat different glimpse into the two films, as well as a vague viral site, will let us know.Based on some Morse code, those that look so into the detail for such a viral, and AITH, we have the site known as HelpMe. A sound, and flash filled site, that leads us no further than the end of trailer of its originator, the remake known as Let Me In, is seen here.I would imagine that we will be lead into more than just some loud tapping on a shed, so stay tuned. This one could let some good stuff in.The remake is released October 1st, but is it going to be the film that the originator has created? Let us know what you think. Viral Marketing CloverfieldLet Me InLet The Right One InMatt Reeves
“The Hunger Games” Viral Unveils The Capitol Seal and District Registration August 31, 2011September 3, 2011The Hunger Games fans have been eagerly waiting to see what the distorted image would reveal and after two days of tweeting signals, the Capitol website has been updated to reveal the Capitol seal. But there is much more when you click on the seal. So hit the jump to… Read More
Alan’s Insanity Expressed On New “The Hangover Part III” Tumblr April 17, 2013April 17, 2013While there have been some great tumblr sites that were used for some viral marketing campaigns, there are a few that feel like they are last ditch efforts from the digital marketing department. Take for instance the latest tumblr for The Hangover Part III, set up by the WB team…. Read More
Graffiti Style “Teenage Mutant Ninja Turtles” Posters Are Tagged On The Streets Of Los Angeles June 9, 2014June 9, 2014Part of the art of marketing is based on how awesome your poster looks. Floating heads, back turned, poster drenched in colored hues, all of it are a staple of the contemporary movie poster. But since people have noticed just how dull some of these posters can be and just… Read More