Let Me In Viral Site Was “Right” There Scott Caldwell, July 5, 2010July 5, 2010 When an international trailer comes out, you think nothing of it, other than the extra ten seconds of footage we are graced with. So what happens when an international trailer comes out before the standard trailer? Well, most people would think nothing of it, other than some subtitles, while others may look a little deeper. Now we have a film who blatantly places a viral campaign in our faces, and it’s now coming to sight. Kudos for getting this one past us. Read more after the jump. Most people who think of viral, usually start with one film….Cloverfield. Granted there are many a great project around this one, but this is the one that got people going. This is the one who get those around it, heading toward one person, who seems to have the know-how to get a viral started, which is J.J. Abrams, who is no stranger to viral. We talk about him to this day. But the one who is overlooked, is the director of said film.Matt Reeves has come under a ton of criticism for his “quick to big screen” adaptation of “Let The Right One In“. The film that tells the story of a young vampire, thirsty for blood in a small town, and little resources to get it. So what is his film going to do that will set the two apart? At this moment, only a quick, somewhat different glimpse into the two films, as well as a vague viral site, will let us know.Based on some Morse code, those that look so into the detail for such a viral, and AITH, we have the site known as HelpMe. A sound, and flash filled site, that leads us no further than the end of trailer of its originator, the remake known as Let Me In, is seen here.I would imagine that we will be lead into more than just some loud tapping on a shed, so stay tuned. This one could let some good stuff in.The remake is released October 1st, but is it going to be the film that the originator has created? Let us know what you think. Viral Marketing CloverfieldLet Me InLet The Right One InMatt Reeves
Viral Video Round Up: Fast Five, Cars 2, Napoleon Dynamite, Charlie Sheen, James Bond, LOST, Harry Potter, and More! May 25, 2011The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere inbetween. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
Transformers 2 DVD: The Optimus Prime Experience October 20, 2009October 13, 2012Augmented reality has become all the rage for summer movies this year, and now Transformers: Revenge of the Fallen has joined the fray for its home release. Star Trek and District 9 both included so-called “augmented reality” activities as part of their marketing campaign for the films’ theatrical release. Augmented… Read More
Viral Marketing – Why Only Movies? June 7, 2009July 6, 2010Viral marketing campaings have been staging an uprising ever since Cloverfield‘s viral. Some virals have been exceptional (The Dark Knight comes to mind), and others have been iffy (Watchmen). But why are movies the only form of entertainment using viral? Read More