Create Your Own Scott Pilgrim Avatar Dan Koelsch, July 10, 2010 Briefly: We’re starting to see a lot of these lately, though I’m not sure why. Over at the Scott Pilgrim Vs. The World official website you can create an avatar of yourself or anyone else. The site lets you export the picture out in a variety of formats. See my creation after the break. Scott Pilgrim Vs. The World opens August 13th. Viral Marketing Avatar CreatorScott Pilgrim Vs. The World
Super 8 Updates: Footage Mailed Out, New Editing Room Clip, and STIES Print Out April 14, 2011The past few days have seen a flurry of updates to the Super 8 viral campaign, culminating in /Film (and possibly other bloggers) receiving in the mail an actual Super 8mm film reel with a new clip for our mysterious S8editingroom footage. That viral site has also been updated with… Read More
10 Awesome Uses of Augmented Reality Marketing December 27, 2009December 27, 2009Mashable has collected a nice little list of 10 innovative ways augmented reality has been used for marketing. While many of the items on the list are for regular products like cars and feminine hygiene (no joke), but of course there are some examples of films using it, as we… Read More
Viral Campaign for Disney’s “Tron” Sequel July 21, 2009August 17, 2010A couple film blogs were sent these packages from a San Diego company known as ‘PMB’. Inside were these tokens: That is, indeed, the same Flynn known as the ‘Home of Tron’ from the first movie. Also in the packages were thumb drives with these images, labeled as ‘4.gif’: That… Read More