You Can Be A Part of Discovery Channel’s Shark Week Dan Koelsch, July 11, 2010July 11, 2010 Discovery Channel’s Shark Week is one of the longest standing traditions on cable television, having been established in 1987. One week every late summer, Discovery features these ferocious beasts with shark episodes from your favorite shows and new specials. This year’s series starts August 1st, and you can be part of the festivities by posting a YouTube video of you singing the Discovery Channel song with shark lyrics in “Discovery Channel’s Shark Week Video Challenge”. Get the details in the video below. Submit your responses here, and Discovery will edit the best ones together into a single video to promote Shark Week. Get more information on Shark Week (and play some shark games!) at Discovery.com. Contests Viral Marketing ContestsDiscovery ChannelShark Week
“Chronicle” Viral Sends People Flying Over New York City Skyline January 30, 2012October 7, 2013It’s a bird! It’s a plane! It’s Supe- nope, it’s a plane. Or is it? The found-footage film, Chronicle, opens this Friday and to get people even more excited, a viral marketing campaign started over New York City and parts of New Jersey that will make you think you’re seeing… Read More
Donate Money to Create “Jedi Camp” February 21, 2012February 21, 2012A Kickstarter campaign has begun to raise funds for Jedi Camp, a web series that follows kids as they go to a special summer camp to learn the ways of the force. Get the details after the break. Read More
You Might See Warning Signs for “The Darkest Hour” December 1, 2011Summit Entertainment is hoping to replicate the success of Sony’s District 9 viral campaign by creating and supposedly posting warning signs for the alien monsters featured in the upcoming horror film The Darkest Hour. Check out all the signs, courtesy of First Showing, after the break. Read More