TRON: Legacy iPhone Application Unlocks Golden Ticket Nick Butler, July 23, 2010December 3, 2010 We recently told you about a free TRON: Legacy iPhone application that enjoys both multiplayer and single player game modes, but it may serve as another purpose now. We’ve received a press release from Disney informing us of a new “golden ticket” that can be picked up from the ComiTRON booth located on aisle #3721. This ticket is for an offsite ComiTRON event which could be the arcade / night club, or something new. Read the full press release for all the information after the brake.FOR IMMEDIATE RELEASEDISNEY LAUNCHES TRON FOR THE IPHONE AND IPOD TOUCH AT COMIC-CON SERVING AS FANS’ ‘GOLDEN TICKET’ TO DISNEY’S COMITRON OFFSITE EVENTThe TRON app will update with additional games, video, music and more as the December launch of the film – TRON: Legacy – draws nearSAN DIEGO, Calif. July 23, 2010 – With “ComiTRON” in full swing at the San Diego Comic-Con International Convention, Disney Interactive Media Group’s newly launched TRON app (www.itunes.com/app/tron) for the iPhone(r) and iPod(r) touch is a must-have for attendees. By downloading the TRON app, attendees can “Enter the Grid” by checking in at the show via the phone’s GPS system, which also updates the user’s Facebook status. Starting today, anyone who has checked in at ComiTRON (located on aisle #3712) and opens us the app will receive an exclusive “golden ticket” to the Studio’s offsite ComiTRON event, revealing information about the event’s location and timing.The TRON app is free to download and fans can immediately play an all-new version of the classic Tanks game from the Tron Arcade, view a trailer of TRON: Legacy and receive pre-sale order information for the TRON Evolution video game from Disney Interactive Studios. The app will also update as the premiere of the TRON: Legacy film in December draws closer and include additional video, music, and free and premium games.“We are excited to provide a unique and continually evolving mobile experience that will provide fans the opportunity to dive into the world of TRON in anticipation of the film’s premiere in December,” said Stephen Saiz, director of marketing, Disney Interactive Studios. “Comic-Con is the perfect place to launch the new TRON app, which was created specifically for enthusiastic fans as a way for them to jump into the ComiTRON action.”For more information and to download the TRON app, please visit: www.itunes.com/app/tron. Comic-Con Events Viral Marketing Comic-ConEventFlynn LivesTron Legacy
The Crazies: More Viral Updates January 14, 2010Whether or not you want to call this a clue or a way to get people excited over a change to viral site, it’s enough for us at MovieViral to get it out there and see what happens. A while back we talked about the new site of DP Chemicals… Read More
Tron Legacy: Encom Badges Arrive, New Site For Employees March 17, 2010December 3, 2010We reported a week ago that a new site viral site for Tron Legacy, ArcadeAid.com, allowed you to create an Encom International badge upon completion of a pretty fun-but-tough game. Today, participants have been receiving their badges and it’s lead us to a new website for Encom employees only. More… Read More
AdWeek’s Best of 2000s Includes Viral Videos, Super Bowl Ads, and More December 16, 2009Adweek, the leading source of news for the advertising industry, has compiled their list of greatest hits of the decade. While most of the categories are for regular advertising, there are some interesting categories worth taking a look at. Their “Media” section has such categories as best Web Site (YouTube),… Read More