Check Out Scott Pilgrim’s Arcade-Style Interactive Trailer Dan Koelsch, August 5, 2010 We’ve covered a few interactive trailers here at MovieViral, and I find them to be really impressive when done right. They are like the Blu-Ray version of trailers, as they let you get into the movie and sometimes learn more about the plot and characters. Scott Pilgrim vs. The World joins the fray as Yahoo! Movies debuts a video game-inspired interactive trailer, which you can see below. What do you think of the trailer? Viral Marketing Interactive TrailerScott PilgrimScott Pilgrim Vs. The WorldTrailer
Trask Industries From “X-Men: Days of Future Past” Makes Comic-Con Appearance July 18, 2013Rumor has it that X-Men: Days of Future Past will have a panel during 20th Century Fox’s Comic-Con presentation on Saturday. To promote the film, Trask Industries have a set-up outside of Hard Rock Hotel that showcases the head of their Sentinel. Check out images after the break. Read More
“A New Path Awaits” Test Subjects August 5, 2011Wrigley’s 5 Gum viral campaign, Human Preservation Project, has been keeping us busy in the Traelek Institute testing facility. We’ve also been busy collecting Key codes from 5 Gum which have the Ice Fly symbol on the packaging to unlock new tests. This week, test subjects found out that a… Read More
Conventions Dragon Con 2013: “Machete Kills” Pushes Social Media At Booth September 5, 2013The marketing people behind Machete Kills, the sequel to Robert Rodriquez’s 2010 hit Machete, decided to make a trip out to Atlanta this year for the popular multi-genre convention, Dragon Con. They set up a booth in one of the busiest hotels of the con, the Atlanta Marriott Marquis hotel…. Read More