Tron Legacy Operative Phones Are Still In Play Dan Koelsch, August 17, 2010 Briefly: Tron Legacy really kicked off its viral campaign in February, when the Zero Hour website lead to coordinates in cities around the world, where players could pick up dead drop packages that included a pre-paid cell phone that lead to ANOTHER package that some other cool things inside. Now, thanks to players on Unfiction, we know that money has been added to the cell phone accounts, meaning there are more activities ahead. What could they be? Give us your thoughts in the comments below. Viral Marketing Flynn LivesTron LegacyZero Hour
Friday Comic-Con 2009 Updates July 24, 2009June 6, 2010So, by now, Comic-Con is in full swing and updates are pouring in constantly. Here’s the jist of what’s been happening so far: Tim Burton’s Alice in Wonderland teaser is now online. James Cameron’s epic AVATAR had it’s first footage screened yesterday, and, as expected, everyone loved it. After the… Read More
“Real Steel” Starts a Viral Campaign March 15, 2011June 16, 2011Promotions for Walt Disney Pictures’ upcoming rock em’ sock em’ robots film Real Steel has been quiet as of late. Perhaps one of the reasons why is that rather than releasing clips or a new trailer the studio has gone forward with a viral marketing campaign. Marketing has started at… Read More
Tron Legacy: New Trailer Online! March 8, 2010March 11, 2010A new viral website has been revealed for Tron Legacy by compiling a string of codes that appear during this video. The codes, once combined, lead to this website. Over at Unfiction, they cracked all four puzzles which pointed them directly to the trailer that is attached to Alice in… Read More
Money has been being dropped into the phones occasionally fairly regularly since they were originally distributed. Until something happens, it just means they’re still keeping them alive for something… sometime…