Want To Smell Like Princess Leia or Lando Calrissian? Well Now You Can! Dan Koelsch, August 23, 2010 Ladies, look at your man, now back to Lando Calrissian. Now back at your man, now back to Lando. Sadly, he isn’t Lando, but he could smell like Lando with new character colognes and perfumes from Star Wars. Slave Princess Leia joins the party as well, as the two get their own scents as part of the Star Wars Celebration from a week ago. Get the details after the break. The Men’s Eau Lando Cologne and Women’s Slave Leia Perfume are available at the StarWars.com shop, and the bottles are designed to mimic their namesakes (as seen below). Lando’s scent is described as a “Mandarin warmed with incense and lotus flower, exotic woods, dark violet and sensuous musk”, while Leia is a “Mix of cashmere woods, musk and night-blooming jasmine”. Each scent is $39.99 for a bottle, and they start shipping August 30th. For the true Star Wars fans out there, will you buy one? Source: Collider Viral Marketing ColognePerfumeStar Wars
Video: 3D Street Art for “Life of Pi” March 13, 2013From March 9-12, internationally recognized American chalk/street artist Tracy Lee Stum brought her spectacular interactive 3D street drawing to L.A. LIVE in Downtown Los Angeles as she paid tribute to Life of Pi, in honor of the March 12 home entertainment release. The drawing was inspired by a key scene… Read More
Swag From “Tron: Legacy” and “The Dark Knight” Viral Campaigns On Auction July 12, 2013July 12, 2013Briefly: Did you miss out on the cool swag from the viral marketing campaigns of The Dark Knight and Tron: Legacy? Well, you’re in luck. Today starts an auction for various items from these ARGs and more. The proceeds go to help fund ARGFest-o-Con 2013, which has its festivities in… Read More
Uber Offers A Pickup From Transformer Optimus Prime In Marketing Tie-In June 16, 2014June 16, 2014Popular ride service Uber has been seriously disrupting the taxi space for a while. They’ve recently had some real challenges in cities like London (where the cabbies there are striking over the service). While that serious drama unfolds, Uber appears to be having a little fun too. Uber and Transformers: Age… Read More