Incredible New Halo Reach Live Action Spot Kris, August 26, 2010August 26, 2010 You want Halo Reach action? You got it. The previous ambient live action shorts have been setting the mood for this new Halo Reach spot “Deliver Hope.” Get blown away after the jump.Bungie uploaded this in their youtube channel about a day after RememberReach.com went online. It seems like this is the moment when Noble Team’s female spartan, Kat, is killed off. I doubt it though, because out of my many years playing Halo I’ve learned at least one thing: Spartan’s don’t die, they just respawn.BlackWaterOps has pointed out that, as cinematic as it is, it’s very similar to what Kelly and Joshua (also spartans) did in novel Fall of Reach. Halo fans may not notice it at first, but it is a somewhat recycled moment from the book. That doesn’t mean it’s not kick-ass though, and a good improvement from the We Are ODST spot.Technically, we haven’t reached 7 live-action commercials, so still expect more to come.And of course, Remember Reach. UPDATE: Turns out that after a closer look, it is more plausible that this is the moment when Kat looses her arm. The Bungie forums are going crazy over the fact, but no official explanation is out yet. Viral Marketing Halo ReachRemember Reach
“The Amazing Spider-Man” Viral Begins Twitter Scavenger Hunts February 10, 2012March 21, 2012When the theatrical trailer for The Amazing Spider-Man earlier this week, a hidden message was spotted toward the end. When plugged into a web address, a site was discovered with six video screens filled with static and the new film’s logo. Nobody had any clue what this was for…until tonight…. Read More
New Study: Film Marketing and the ‘Net October 1, 2009Some interesting research has been released that speaks to the budding importance of viral marketing. According to Variety’s Marc Graser, film marketers are increasingly looking to the internet to promote upcoming movies. He cites a study by Stradella Road, which surveyed 1,547 moviegoers regarding their film consumption habits and where they… Read More
New “The Grand Budapest Hotel Posters” Character Posters and Spotify Playlists April 8, 2014April 8, 2014Last week we posted the new character posters from The Grand Budapest Hotel, which was complimented by personalized Spotify playlists. These posters and playlists celebrated the quirky achievement for Wes Anderson‘s newest film. Now three more posters and spotify playlists have popped up online, and they are equally as charming… Read More