Buy an Album, Get “Fringe” Spoilers? Dan Koelsch, January 8, 2011January 9, 2011 I’m not a big fan of the J.J. Abrams sci-fi television show Fringe myself, but I watched a bit of the first season and thought it was interesting. Part of my problem was how complicated the plot was (as should be expected from an Abrams show, even on FOX), but if you’re dying to learn some spoilers, you’re in luck, as long as there’s a record store near you. On the upcoming January 21st episode of Fringe, Walter gets to meet his musical hero, Roscoe Joyce, the keyboardist for the ’70s band Violet Sedan Chair, who is played by Back to the Future‘s Christopher Lloyd. The band has been mentioned on the show before, and their name has been analyzed for clues. The shows producers have engineered a brilliant viral marketing move by actually creating an album for the band, titled Seven Suns, and actually shipping it to independent record stores across the country. In fact, the classic vinyl albums have been in stores for months now. If that wasn’t good enough, TV Line is reporting that there are some direct connections to the show:The best part: Each individual album is different, including specific spoilers and clues about the show embedded in the lyrics (and possibly elsewhere). “They all have unique properties,” says the source. So, if you find a copy, let us know, and see if you can find any clues or spoilers! There’s also a video recently posted on YouTube is supposedly connected, but I have my doubts. Head on over there to see for yourself. Fringe returns to FOX to continue its third season on January 21st, in its new Friday 9pm timeslot. Viral Marketing FoxFringeJ.J. AbramsViolet Sedan Chair
Arcade Fire’s Clever Music Video September 1, 2010January 2, 2011It’s been over three years since Arcade Fire‘s last album “Neon Bible” came out. Before “Neon Bible,” “Funeral” came out with the single Wake Up on it. Wake Up is best known as the song in the trailers for Spike Jones’ Where The Wild Things Are. Arcade Fire is one… Read More
12 Days of Viral – DAY TWO December 14, 2009December 13, 2009On the second day of viral, my movie gave to me….. A Twitter account with the truth. The truth, the whole truth, and nothing but the truth. Well, maybe a little more. At least this seems to be the way to go with newer Twitter accounts. You can go back… Read More
This Week In Viral: Stand-In Writer Edition April 26, 2009March 27, 2010Hello everyone. I’m Ian, one of the writers for the site, and I’m filling in for Dan on this week’s “This Week in Viral”. Read all the news after the jump. Read More
Hmm, I’m still waiting for the unedited Fringe Promo version of Nine Inch Nail’s “Zero-Sum” so at least I’m hoping it will come out.